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STYLE & SHOPPING.

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Brittany Du-Crow
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Ready to shop for the new season but overwhelmed by all the trends? Don’t worry – we’ve rounded up the best looks from London Fashion Week, along with our favourite AW18 pieces. 


Modern military 

It’s not unusual for military pieces to appear on the AW runway, but Belstaff’s collection was a fresh take on the trend. We loved the printed hoodies worn with double-breasted coats and zipped cargo pants. 

Reworked classics 

For AW18, Burberry gave its iconic pieces a contemporary update: see the oversized trench coats, rainbow logo-embroidered sweatshirts and checked baseball caps. 

Tonal tailoring 

Loved for its pared-back minimalism, Joseph’s autumn collection did not disappoint. A standout look consisted of clean brown tailoring worn with a sharp camel coat. 

Utility cool 

JW Anderson’s show combined menswear and womenswear, but each had an effortless utilitarian feel. We predict the graphic knit sweaters and relaxed khaki pants will be an instant hit. 

Industrial outerwear 

Not only were the coats and jackets at Christopher Raeburn incredibly cool, they were also constructed from recycled materials. Look out for the checked wool pieces made from Russian navy blankets. 

Asymmetric shapes 

Chalayan’s deconstructed designs made ordinary wardrobe staples feel completely unique – check out the cut-out trousers and cleverly folded coats in the line-up. 

Heritage checks 

You can always count on Margaret Howell to deliver timeless pieces that will transcend seasons – for example, the checked shirts and Prince of Wales tailoring seen on the runway. 

Retro refresh 

‘70s references could be spotted throughout Oliver Spencer’s show, but in the most understated way: see the corduroy and velvet trousers and shearling jackets. 

Sports luxe 

Sportswear has become a fixture on the runway, and it’s not going anywhere fast. Band of Outsiders mixed retro tracksuits with smart tailoring for a fresh take on the trend. 

Go graphic 

Bold logo prints are still dominating the street style circuit, and it looks like they’re sticking around for another season. Cottweiler’s final look was an oversized T-shirt embroidered with the Natural History Museum’s name – also the location of the label's show. 

Shop the trends seen on the runway with our AW18 edit below… 

Follow us on INSTAGRAM for more style and shopping inspiration. 

IMAGE CREDITS: Pinterest

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Alya Barutoğlu
alyabarutoglu added a look via the mobile app
alyabarutoglu

Fall is officially here! And Autumn means welcoming new trends. Trench coats may not be a new trend but it is definitely the most popular piece for Fall styles. If you have a trench coat in your wardrobe you’re kind of all set for the new season. Either style it with your midi dresses or jeans… Trench coats are perfect with the changing weather. #trenchcoats #autumn #fall #style #streetstyle #trend #fashion

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Thiara Collorec
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À chaque nouvelle saison, la magie de la mode opère et on s'emballe pour des nouvelles tendances sans même s'en rendre compte. Heureusement ! La rentrée serait bien ennuyeuse si tout était toujours pareil.


Cela étant, une garde-robe de base épurée, avec des basiques de qualité triés sur le volet, reste la clé du style, le vrai. Celui qui définit l'élégance en toutes circonstances, y compris les matins pressés.

On a toutes une petite idée de ce qui fait l'uniforme efficace par excellence : un jean droit, sans fioritures. Une veste noire parfaitement coupée, une marinière, des pulls et des t-shirts bien choisis. Un beau manteau, un trench classique, une jupe crayon et un pantalon noirs, forcément. Et la chemise blanche bien sûr, LA pièce incontournable.

Sans oublier les accessoires, évidemment. Comme ce sac de designer qu'on choisit pour la vie, des bottes canon mais confortables et la paire de basket qui dédramatise un look trop coincé. 

Vous ne savez pas par où commencer ? On a sélectionné le meilleur pour vous.

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Emily Beeson
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Finally, our horoscopes are starting to throw some better news our way. We’re sliding out of retrograde central and hey, if you’re a Virgo, it’s birthday season…  


Ultra reliable you know what you like and you’re the master of a fail-safe line-up of outfits perfect for every occasion in your calendar. Nonetheless, we could all use a little help from time to time, so we looked to the experts for a few tips on what you should be shopping for – or adding to your wish list.

Virgo's perfectionism means you tend to lean towards symmetrical silhouettes and fine details so opt for A-line and maxi skirts, boxy tees and luxe embroidered jackets to see you from summer into autumn with ease.  

An earth sign ruled by Mercury your go-to colours are browns and greens in muted hues. Golden wheat tones are your jam and you always look effortlessly cool in neutrals so stocking up on these is always a good idea.  

The last star sign of the summer months and a stickler for being prepared, you’re a pro at transitional dressing. Light layers are your best friend so consider that classic tan trench and ultra-light cashmere sweaters worthy investments.   

When it comes to accessories, you’re so on-trend right now. Those gold-toned and tortoiseshell pieces are everywhere and straw bags were practically invented for you.  

Shop for your sign from the exclusive edit below and treat yourself to a one or two treats to showcase your personality this month. It is your birthday after all.   

Follow us on INSTAGRAM for more style and shopping inspiration.     

IMAGE CREDITS: Pinterest  

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Marianna Nagy
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mariannanagy

Is it a rainy day? Don't worry about it. This trench coat with those unique high heels are a beautiful set. Photo credit @perfect_fashion_styling on #instagram #ootd #fashion #highheels #elegant

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Thiara Collorec
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N'essayez même pas de résister : vous aussi, vous finirez par craquer par un sac en pvc transparent. Si vous ne croyez pas, attendez un peu. Ou jetez un oeil à notre sélection ci-dessus... 


Elle est là toute la magie de la mode : rendre irrésistible quelque chose a priori complètement improbable. Et avec le street style, on voit tout de suite quand une tendance est là pour rester. On l'avait déjà vue venir il y a des mois, lords du défilé printemps-été Chanel. On l'avait même prédit ici même ! Et on a vu juste. 

De Céline à Loewe, toutes les marques s'y sont mises. Et les fashionistas jouent le jeu, arborant fièrement leur sac, leurs sandales ou même leur trench en plastique. Alors oui, votre mec va trouver ça bizarre. Mais le plastique étant nettement moins cher que le cuir, voilà un argument de choc pour le faire aimer votre nouvel it-bag ! 

Découvrez votre sélection et shoppez le votre. 

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corina bello
mcorik17 added a look via the mobile app
mcorik17

A trench coat will never disappoint you. It's classic, timeless, elegant and versatile, and it's one of the easiest ways to add instant shine to a look, even if you've just gotten out of bed. credits: Pinterest

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Emily Beeson
emilylavinia added a look via the mobile app

Spring in the UK doesn’t always equal warmth and sunshine. In fact, rainy days are pretty much a staple of the British springtime, but when has that ever stopped us from looking our best? 


The only problem with unexpected spring showers is having to lug an umbrella around, or worse, go without the brolly and end up ruining that lovely new-season trench. Luckily, the SS18 runway has the solution to the UK’s weather problem.

Blending form with function, beautiful plastic macs, vinyl jackets and see-through raincoats are everywhere meaning you can rock a waterproof layer while still looking chic. Touted by Valentino, Anya Hindmarch and Chanel, a clear plastic mac with cool detailing is the perfect spring layer.

Team your see-through iteration with a bright clashing ensemble underneath, or opt for a simple off-duty look with cut-off jeans, sunnies and your favourite trainers. Alternatively, go for a brighter style to lend your wet-weather look a statement twist.

Rainy days are no reason to compromise on style so browse our edit of the best plastic macs and try this easy spring trend for yourself…


 IMAGE CREDITS: Pinterest

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Thiara Collorec
thiaracollorec added a look via the mobile app

Concis, chic, efficace. Le style de la française tient en 10 essentiels, et on vous dit lesquels. 


1. Une veste bleue marine ou noire 

Bien sûr, pas n'importe laquelle. On parle d'une veste masculine, légèrement oversized, qu'ira à merveille avec cette chemise boyfriend et ce jean droit. Boring ? Jamais de la vie. 

2. Des sandales plates 

La française ne vit pas dans la voiture, elle aime marcher. Alors l'été, pas question d'être guindée. Ni même le soir. 

3. Un jean droit 

Classique parmi les classiques, c'est au jean droit, tout simple, que la française reste fidèle. Aujourd'hui plus que jamais, l'allure un peu vintage apportée par un jean droit est de mise. 

4. Un pull en cachemire 

Incontournable en toutes circonstances, avec un jean, une jupe, sur une robe imprimée. Souvent bleu marine, gris ou camel, le pull en cachemire se porte oversized, là encore, pour un style libre, presque garçon manqué. 

5. Une robe cocktail cintrée 

Le soir venu, la française ne se complique pas la tâche. Elle sort cette robe cocktail qui la suit depuis des années, féminine, élégante, ni trop ni pas assez. Unie ou imprimée, l'essentiel c'est la coupe - et la qualité. 

6. Un perfecto noir 

Trop bcbg, la parisienne ? Le perfecto en cuir prouve le contraire. On le choisit un peu court, et on l'assortit à tous les autres éléments de cette liste ! 

7. Des escarpins noirs 

S'il ne fallait choisir qu'une paire de chaussures, vous avez deviné, ce seraient des escarpins noirs. Avec des talons pas trop hauts pour marcher librement, ils vont du bureau à la soirée sans prise de tête. 

8. Une veste léopard 

Voilà une pièce un peu plus surprenante ! Oui, la garde-robe de la française inclut une veste ou un manteau léopard, joker de style pour une allure un peu plus féminine et sexy. 

9. Une chemise bleue 

À piquer au vestiaire masculin, de préférence. La chemise bleue se porte un peu usée, oversized, décontractée. 

10. Le Trench 

Mais ça vous le saviez déjà...

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Lina Psaila
linapsaila added a look via the mobile app

As we're going through the motions in 2018 many are already thinking of a summer holiday resort by the sea in an exotic location or at least enjoying a quick and rejuvenating city break. So you have organised your carry on, and your suitcase you've packed your beauty kit, your casual wear, and your evening wear. But what about your airport outfit? For the longest time celebrity culture has been associated with those glamorous looks snapped in between airport lounges and gates creating a new type of occasion: travel-wear.#000000"> 


If you're all about unassuming comfort go for Khloe Kardashian's or Nina Kravitz's nonchalant approach. An oversized hoodie, with a pair of black leggings, trainers and sunnies. Don't let the slouchy ease of the outfit fool you. This version is ultra chic especially paired with minimal and fresh-looking makeup. 

For a more elegant and classic version follow Victoria Beckham's example and go for a pair of jeans a white crisp open-collar shirt and throw on a long waist-fitting trench coat, and oversized sunnies. Because you just woke up from your long-haul flight beauty sleep. 

If you want to make a statement then go for unapologetic bold. Opt for a memorable colour like mustard or violet and pair it with white sneakers a slogan tee and sunglasses. Voila! Airport outfit sorted. 

So where are you headed this Spring? Go to our gallery for now for some extra airport style inspiration and then scroll down below to shop your favourite looks! 

IMAGE CREDITS: Instagram

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Lina Psaila
linapsaila added a look via the mobile app

There's nothing new about the allure of a white shoe. Dominating the 80's, this hue has been gaining ground as a certified new addition to footwear, since last season. After the white trainer boom (which is still going strong by the way) this shade has become popular in all shapes and sizes: Whether they're slingbacks, "ugly" trainers, ankle boots, thigh-high boots or your basic pumps white shoes are everywhere. 


There's something about this particular colour that elevates each outfit to rich status especially if you keep them in a pristine condition. They've also received a lot of designer approval from Vetements to Rejina Pyo or Topshop making sure that they have evolved from their 80's version to a current aesthetic. 

This season was a great example of pure sophistication when it comes to white shoes. We had the chance to feast our eyes on some pretty impressive street style photography of slouchy boots, spiky stilettos or flats including mules and loafers. Now if you want to really nail top-of-the-art glam pair them in juxtaposition with black accessories or clothing. Think of your basic LBD paired with thigh-high boots and a furry black bag for a very chic evening look. 

For a smart-casual approach team a pair of white slingbacks with leggings and the uber-elegant vinyl trench. For some extra modern appeal make sure your trench is in a checked pattern and add a pair of extra slim sunnies with coloured lenses.

Head to our gallery for white shoe inspiration and shop your favourite looks from our expert edit below! 

IMAGE CREDITS: Instagram

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Lina Psaila
linapsaila added a look via the mobile app

There's just something about the elegance, not to mention the comfort factor of a leather moccasin or a well-turned-out loafer. The ‘70s resurgence, with its voluminous silhouettes, floral prints and maximalism calls for a solid shoe to tie a look together and we’ve found our match. Now, with bold spring colours like blush pink and forest green dominating the streets, new silhouettes are appearing too, including heeled versions with embellishments like buckles, feathers and patterns. 


How to wear moccasins?

Dress them down with a pair of tight fitted jeans, a white crisp shirt and a check blazer for an understated yet smart day look. Add a cute trench and an oversized bag for effortless cool. 

Kick back in a woven pair and team with a floor-skimming spring-ready dress. Add oversized jewellery for interest and finish the look off with a ‘70s saddle bag. 

Update your business wardrobe by sporting your fave moccasins with a pair of sleek trousers, a blazer and a pussy bow blouse. Briefcase optional. 

Have a look at our gallery for more inspo and buy your favourite styles from our exclusive edit below…

IMAGE CREDIT: Instagram

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