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STYLE & SHOPPING.

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Shopcade
shopcade added a look via the mobile app

What’s classier and more comfortable than a classic ballerina shoe? Name us another style, we’ll wait. Made iconic by the likes of Audrey Hepburn and Kate Moss, ballet flats are a staple of every stylish woman’s wardrobe.   


In music and ballet ‘allegro’ means swift and lively which seems the perfect way to describe the new offering from Fitflop. The Allegro Ballerinas are a fusion of fashion-tech and enduring style and we can confirm, they’re the comfiest flats ever.

With FitFlop’s signature footbed technology, these ballet pumps offer your feet the anatomical support they need. And before you say, ‘supportive shoes are for my mother, not for me’ hear us out.   

The Dynamicush technology minimises impact so when you’re pacing to a meeting or running for the bus, you won’t feel the ground hitting your feet and sending shockwaves through your legs.   

Your ankles won’t feel wobbly after a day on your feet and thanks to a luxe leather upper and a range of colour options, you’ll be looking decidedly classic and elegant or cool and collected – depending on how you style yours.    

We suggest teaming your Allegro Ballerinas with anything from distressed denim and a cool army jacket and shirt combo to an on-trend leopard-print midi dress and a boxy leather jacket.  
Or if your work-to-weekend look rests more on the formal side, team a pencil skirt and checked blazer with a classic white tee and match your ballerina pumps to your bag.    

The styling possibilities are endless and let’s be honest, who doesn’t love being comfortable all day and all night, no matter where you’re heading?    

Browse the edit below and shop the Allegro Ballerinas now… 

In partnership with FitFlop    

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Gurpreet Singh
Shopcade
shopcade added a look via the mobile app

Ever wonder how the fash pack do it? Rocking impeccable outfit after outfit with a seemingly fresh layer of sparkling accessories to complement each look. At least that’s what it looks like. Lean in a little closer and you’ll notice even the fanciest fashion icons doubling up on their favourite pieces…    


It’s possible to refresh and reinvent any look or line-up with the right blend of accessories, the trick is knowing how to mix and match like a pro. Enter TOUS a contemporary jewelry brand with a new collection made for switching up and styling differently.   

The HOLD collection is a luxe mix of gold, silver and rose gold-toned pieces in directional minimalist silhouettes. Ideal for stacking, layering and wearing in different combinations, it’s a collection made to be personalized.   

To celebrate the launch of the collection and to help you build your selection of mix and match pieces TOUS is giving you 12% off all jewelry. Just fill your basket and enter code: TOUS124M when you check out. This offer ends October 31 so hurry and find your favourite pieces before they sell out.   

Browse and shop the new-season styles our team loves in the edit below…  

In partnership with TOUS   

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Shopcade
shopcade added a look via the mobile app

If looking effortlessly chic in an instant is your jam you can’t do much better than a pair of classic ballet flats. The go-to for cool girls the world over, the timeless ballerina shoe is a staple of Parisian wardrobes with good reason.  

In our quest to find the comfiest ballet flats for work, the weekend and all those fall events filling up our calendars we discovered the new Allegro Ballet Flats from FitFlop

In music and ballet ‘allegro’ means swift and lively - the perfect way to describe these next-level shoes. Ideal for jetting from the office to the bar, those days where you’re constantly on your feet and those nights where you’d rather hang up your heels and give your feet a night off, The Allegro Ballerinas are made with FitFlop’s signature Dynamicush technology.

Simple, sleek and the comfiest ballerina shoes we’ve ever come across, this new style ticks every box with its classic Parisian silhouette, soft leather upper and supportive shock-absorbing soles.   

Plus, in luxe metallic iterations or classic nude and black the styling possibilities are endless. Our tip? Team your Allegro flats with a printed midi dress and cool leather jacket for day to night and for the weekend opt for distressed denim, an oversized army jacket and a statement cross-body bag.   

Got a big event coming up? Simply pair your ballet shoes with a full skirt and lacy camisole top combination to channel your inner Audrey Hepburn in an instant.  

Want to try the world’s comfiest flats for yourself? Browse the edit below and shop our favourite new-season picks from FitFlop… 

In partnership with FitFlop

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Shopcade
shopcade added a look via the mobile app

When we’re on the lookout for new-season pieces from cutting-edge brands there’s usually one store that springs to mind. W Concept is our go-to for anything from high-end streetwear to IT-bags and to our delight, their new-season lines have just dropped...  


Suiting is huge for fall – you only need to check the coverage from this month’s Fashion Week Events to see that – so naturally, we’ve got our eye on the Drama Collection by FRONTROW, a tailored line-up crafted using innovative tech fabric.    

The label has applied its flair for garment technology to a collection of cool, androgynous pieces for season ahead – think sleek pants, statement blazers and block-color separates as seen all over the style set’s Instagram feeds.

The Drama Collection is all about boyfriend styles so expect ultra-flattering cuts in lightweight stretch-fabric that hang perfectly on the body. No bunching, no draping, just cool oversized jackets and a choice of slim, flared or voluminous pants.    

Classic gray and black, rust-toned brick and autumnal camel tap into this season’s biggest color trends, meaning it’s easy to mix and match these simple separates to turn your look up or down.    

There’s nothing cooler than a woman in a well-fitting suit, so we’re taking cues from cool ‘70s layering and androgynous ‘80s styling to raise our game this season.   

Browse our gallery for styling inspiration from our favourite influencers and shop the collection below…   

In partnership with W Concept   

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Emily Beeson
emilylavinia added a look via the mobile app

Things move quickly in fashion, every month there’s a new trend to dissect, a hot topic to discuss and a ton of rumours to dispel, but some things are harder to forget than others…  


The must-have pieces we fall in love with and add to our wish lists here at SC become obsessions and they’re different for every member of the team.   

This month we’re enjoying a lull after the frenzy of fashion week, giving us plenty of time to browse and shop for the pieces we’ve been lusting after of late.   

October is obviously boot season and the team are head over heels for classic black ankle boots, on-trend white booties and of course, leopard and cheetah-print styles. Obviously some of us love our faithful flats so there are plenty of coveted designer sneakers on our list too.   

Bags embrace classic black, fall tones and traditional silhouettes and jewelry is dainty and peppered with sparkling stars, diamonds and studs.   

Printed jackets and cute boho dresses complete our fall fashion line-up and we’ve placed them all in an easy-to-shop edit below. Save your favourites, add them to your own wish list and browse our gallery for styling tips.   

Shop the SC fall favourites edit below…    

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IMAGE CREDITS: Pinterest   

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Emily Beeson
emilylavinia added a look via the mobile app

It’s no secret that in the world of interiors maximalism is set to be huge for FW18 and well into the New Year. We’ve bid farewell to minimalist Scandi style and settled our sights firmly on a more eclectic, cozier set of trends for the seasons ahead.   


You can interpret the maximalist trend in plenty of ways but one of our favourite iterations of the trend has to be the luxe rock’n’roll look. Think dark and vibrant tones with flashes of color, print and texture thrown in.  

Animal prints, gallery walls, plush velvet and nods to your favourite artists are all encouraged as are hints of gold and silver to add depth against tonal black, grey and deep-blue walls.   

The perfect mix of glam styling and home comforts, try mixing and matching your artworks and accessories and always mix vintage with contemporary designs for a considered yet relaxed vibe.    

The maximalist home décor trend isn’t going anywhere so we’ve created an edit of the best pieces to help infuse your space with the spirit of rock’n’roll…   

Follow us on INSTAGRAM for more style and shopping inspiration   

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Emily Beeson
emilylavinia added a look via the mobile app

A new season means a new footwear line-up, especially if you’re the type of guy who refuses to rock the same pair of grubby sneakers day in day out. But with so many options on the high street and luxe options from high-end retailers too, how do you go about choosing what’s right for you?   

We looked to a mix of menswear styling exerts and designers for a few tips on how to invest in the perfect shoes for autumn and here’s what they had to say…

Favour a slim or skinny jean or trouser shape?

Desert boots are the shoe for you. Easy to wear with a slimmer leg and always on trend, the humble desert boot is a style set and celebrity mainstay for a reason.   

Smart office dress code?

A pair of polished Chelsea boots is a step up from a smart brogue or wingtip and a taller length and slightly thicker sole means you’ll be protected from the elements on your commute whilst looking slick.  

Love a chilled weekend look? 

Neutral high-top trainers are your new best friends. Impossibly comfortable and ideal for anything from a walk round the park to drinks in the evening, opt for tonal blacks, greys, blues and olive green tones for an autumn-ready look.   

Need an all-rounder?   

Moccasin-style boots can be styled up or down depending on the occasion. Team yours with turned-up straight-leg jeans and a merino jumper or rock them with a checked suit for all your upcoming events.   

Ready to shop? Browse our edit of the best styles below…   

Follow us on INSTAGRAM for more style and shopping inspiration…  

IMAGE CREDITS: Pinterest  

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Emily Beeson
emilylavinia added a look via the mobile app

The army jacket is back and it's cooler than ever. An off-duty staple made essential by the likes of Kate Moss, Olivia Palermo and Alexa Chung, the olive-toned military jacket is a fall must-have once again. 


Cool, grungy and incredibly versatile, team yours with anything from distressed denim and boots to a belted midi dress and spike heels. Take cues from Anine Bing and rock yours with skinny leather pants and a neckerchief or opt for a simple Breton tee and pleated skirt combo.

Perfect layered over a cozy sweater or thrown over a shift dress, the styling possibilities are endless. Plus, when the weather gets colder, simply team yours with knitted accessories and biker boots.

Want to try the look for yourself? Shop our favourite jackets from the edit below... 

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Emily Beeson
emilylavinia added a look via the mobile app

A recent Instagram post of Kim Kardashian already has over three million likes (and counting) – while that may be to do with the fact she looks great, we think the neon-pink dress she’s wearing definitely helps.   

Blame Balenciaga – the label kicked off the trend on the Paris runway – but everyone is rocking this look right now. Kim K has since been spotted in a series of more neon looks, along with her sister Kylie Jenner, Bella Hadid and Blake Lively. Convinced yet?   

This micro trend is part of the ‘80s theme seen across plenty of Fall ‘18 collections, and it’s the perfect way to refresh your fall wardrobe – an antidote to a usually understated season of gray, black and navy.   

So, want to know how to wear neon satin now? It’s easier than you think. For Monday to Friday, take your styling cues from the Balenciaga runway and try a fluorescent top under a tailored jacket for a subtle flash of color.   

When it comes to the weekend, try neon-striped track pants or high-vis sneakers for an instant off-duty refresh. At night, anything goes: a neon satin clutch, a pair of pumps or a figure-hugging dress is all you need to make an impact.   

Shop our favourite silky neon pieces below and nail the look for yourself…   

Follow us on INSTAGRAM for more style and shopping inspiration.  

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Alya Barutoğlu
alyabarutoglu added a look via the mobile app
alyabarutoglu

Neon is exploding in street styles… But if you’re not quite sure about this flashy eighties trend then you can go for another popular trend which is the lovely pastel of lavender. This soft hue is great with styling with blues and greys! #lavender #colour #trend #fashion #streetstyle #fashion

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Emily Beeson
emilylavinia added a look via the mobile app

The humble slip dress is a style set staple. A slinky, strappy number with the power to elevate the most laid-back looks to new heights, we love just about every iteration on offer.   


A year-round classic, a slip dress is the perfect piece for transitional dressing. Whether layered over a simple white tee or mixed with chunkier layers, jackets and boots in chillier weather, the easy-to-wear silhouette just works with everything.   

We’ve picked out 30 of the best slip dresses for every budget to take you from summer into autumn with zero fuss. Fill your wardrobe with these styles and you’ll never have to worry about what to wear again.  

Shop the edit below and browse our gallery for styling tips…   

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Emily Beeson
emilylavinia added a look via the mobile app

Sure sequins are a holiday party staple but does that mean they should only be worn during winter? We say no. Summer is the perfect time to sport a glittering ensemble so take note of these essential styling tips... 


A summer tan really pops against metallics so opt for gold, silver and rose gold numbers. These light reflecting pieces will work wonders after dark. 

Black, white or a light cream tone always works for an event so if you've got a summer party to attend, consider investing in a classic silhouette in a neutral tone and adding sequinned accessories. Or if you're feeling like only a statement will do, rock a sequinned dress in classic black or gold. 

Planning to dance the night away? Sequinned shoes are the order of the evening. Just remember that if your shoes are glittering, keep everything else pared down to avoid overkill. 

If you're heading to a more laid-back event like brunch with friends or maybe a festival, a sequin-embellished jacket or blazer is the perfect addition to distressed denim. Just add your favourite white tee and sunnies. 

Want to rock summer sequins for yourself? Shop the edit below... 

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IMAGE CREDITS: Pinterest 

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