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STYLE & SHOPPING.

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Shopcade
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What’s classier and more comfortable than a classic ballerina shoe? Name us another style, we’ll wait. Made iconic by the likes of Audrey Hepburn and Kate Moss, ballet flats are a staple of every stylish woman’s wardrobe.   


In music and ballet ‘allegro’ means swift and lively which seems the perfect way to describe the new offering from Fitflop. The Allegro Ballerinas are a fusion of fashion-tech and enduring style and we can confirm, they’re the comfiest flats ever.

With FitFlop’s signature footbed technology, these ballet pumps offer your feet the anatomical support they need. And before you say, ‘supportive shoes are for my mother, not for me’ hear us out.   

The Dynamicush technology minimises impact so when you’re pacing to a meeting or running for the bus, you won’t feel the ground hitting your feet and sending shockwaves through your legs.   

Your ankles won’t feel wobbly after a day on your feet and thanks to a luxe leather upper and a range of colour options, you’ll be looking decidedly classic and elegant or cool and collected – depending on how you style yours.    

We suggest teaming your Allegro Ballerinas with anything from distressed denim and a cool army jacket and shirt combo to an on-trend leopard-print midi dress and a boxy leather jacket.  
Or if your work-to-weekend look rests more on the formal side, team a pencil skirt and checked blazer with a classic white tee and match your ballerina pumps to your bag.    

The styling possibilities are endless and let’s be honest, who doesn’t love being comfortable all day and all night, no matter where you’re heading?    

Browse the edit below and shop the Allegro Ballerinas now… 

In partnership with FitFlop    

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Gurpreet Singh
Shopcade
shopcade added a look via the mobile app

If looking effortlessly chic in an instant is your jam you can’t do much better than a pair of classic ballet flats. The go-to for cool girls the world over, the timeless ballerina shoe is a staple of Parisian wardrobes with good reason.  

In our quest to find the comfiest ballet flats for work, the weekend and all those fall events filling up our calendars we discovered the new Allegro Ballet Flats from FitFlop

In music and ballet ‘allegro’ means swift and lively - the perfect way to describe these next-level shoes. Ideal for jetting from the office to the bar, those days where you’re constantly on your feet and those nights where you’d rather hang up your heels and give your feet a night off, The Allegro Ballerinas are made with FitFlop’s signature Dynamicush technology.

Simple, sleek and the comfiest ballerina shoes we’ve ever come across, this new style ticks every box with its classic Parisian silhouette, soft leather upper and supportive shock-absorbing soles.   

Plus, in luxe metallic iterations or classic nude and black the styling possibilities are endless. Our tip? Team your Allegro flats with a printed midi dress and cool leather jacket for day to night and for the weekend opt for distressed denim, an oversized army jacket and a statement cross-body bag.   

Got a big event coming up? Simply pair your ballet shoes with a full skirt and lacy camisole top combination to channel your inner Audrey Hepburn in an instant.  

Want to try the world’s comfiest flats for yourself? Browse the edit below and shop our favourite new-season picks from FitFlop… 

In partnership with FitFlop

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Emily Beeson
emilylavinia added a look via the mobile app

Every month we compile a list of all the pieces, trends and brands we’re wearing, loving and adding to our wish lists. From everyday essentials that have been keeping us looking fresh for the new season to statement pieces we’re saving our pennies for, here’s everything on the SC radar for October…  


Checks, stripes, florals and animal prints – this season is all about print and pattern. We’ve been shopping for checked jackets and cool jacquard trousers, boho floral maxi dresses and leopard-print minis.  

Of course, the biker jacket is an October staple and due to this month’s strange and changeable weather, we’ve not left the house without ours. Plus, it’s boot season and there’s not a single pair of autumn boots that doesn’t go with a leather jacket.   

When it comes to accessories we’ve been loving tan leather in the form of shoes, bags and belts and layered charm necklaces in warm gold and rose-gold tones.   

Simple jumper dresses and men’s shirts in autumnal hues have also been our jam this month – think textural pieces in fine cord, denim and pink chambray.   

Want to steal our favourite looks? Simply shop the edit below for our autumnal picks…  

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IMAGE CREDITS: Pinterest  

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Emily Beeson
emilylavinia added a look via the mobile app

Libra, your time has come and although your naturally intuitive nature means you’re generally pretty good at shopping for yourself, you often find it hard to make decisions. Fear not, because we’ve created a handy guide and an edit of pieces that were made for you.   


Airy pastel tones of pink and light blue are your jam, reflecting your calming, loving and very likeable character. These pale hues bring a calming and likeable presence to Libra's personality. Blue represents your clarity and balance, while pink showcases your propensity for love – you are ruled by Venus after all.   

So Libra, your love for all things chiffon, crepe and voluminous is never ending due to your interest in breezy and elegant silhouettes, but a well-fitting pair of blue jeans and a fuzzy blush-toned jumper will do just as well for you on off-duty days.   

Your sign is among the most social and popular meaning a party-ready look is your go-to. A great line-up of mix and match accessories is essential for balancing your outfit and we know how much you love balance.    

The sign of the scales is blessed with a natural sense of right and wrong, making you very focused on justice, honesty, and fairness – is that a politically-charged slogan tee we spy in your autumn line-up?   

Now that it’s Libra season your sign ushers in the coming of gorgeous autumn sunshine but as your ruling planet of Venus is currently in retrograde, remember to dress for yourself and don’t worry about the opinions of others. Spend more time shopping for and rocking pieces that are personal to you.  

Because Libra sees both sides of every situation, they can have trouble making up their minds. We know how much you love to please others, but don't forget to treat yourself too. If in doubt, just buy both pairs of shoes. You deserve them, Libra.   

Shop the Libra season edit below and let a little bit of you shine through…  

Follow us on INSTAGRAM for more style and shopping inspiration   

IMAGE CREDITS: Pinterest  

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Emily Beeson
emilylavinia added a look via the mobile app

When we think of ‘sensible shoes’ we generally don’t think high fashion, unless of course you were into the brief appearance that Crocs made on the runways of yesteryear. We can’t say we were fans…   


AW18 has been good to us with chunky lace-ups and hiking boot-inspired styles touted as the coolest shoes to invest in for the new season. The ideal blend of form and function, we saw hiking boots on the AW runways from Gucci, OFF-WHITE, Ganni and Jimmy Choo to name but a few.  

The high street followed suit with the likes of Topshop and Urban Outfitters creating their own more budget-friendly offerings, and we’ve seen great options online by TRENDEO – the little-known go-to for designer dupes – too.

Warm, weatherproof and easy to wear, the humble hiking boot is here to address all our sartorial winter woes. Plus, they go with just about everything. Team yours with anything from jeans and pleated skirts to boho dresses and sleek shift silhouettes.   

We’ve picked out our favourite styles for every budget so you can give the trend a try for yourself. Shop the best hiking boots from the edit below…   

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IMAGE CREDITS: Pinterest  

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Emily Beeson
emilylavinia added a look via the mobile app

With the weather turning cooler and the days getting shorter it’s more important than ever to make sure you’re on top of your game. Summoning the motivation to work out, hydrate, take care of your skin and get enough sleep on top of your other responsibilities can be a pain, but in fall it’s so worth it.   


Skincare is essential during the colder months and nobody wants dry skin and chapped lips. Get into the habit of exfoliating your face and body one to two times a week and never skip the moisturizer. You might want to invest in a few gadgets to make this easier – we love the clever little Foreo exfoliator for getting the job done.   

If you’ve got a little more time on your hands, a soak in the tub with a facemask to draw out impurities and clarify the skin is always a good idea. Try adding restorative salts and oils to your bathwater for an extra mineral boost to soothe tired muscles.  

Now, we know it’s colder and darker out there but exercise is key for a healthy body and mind. If you’re heading outside to work out, opt for a breathable base layer and shoes with decent traction. Don’t forget your headphones and Fitbit to track your progress.   

Post work out it’s all about comfort and relaxation. Fix yourself a healthy snack; take your vitamins, hydrate and chill. We recommend comfy loungewear and a luxe sleep mask to take your down-time to the next level.  

Browse our edit of wellness essentials below and start as you mean to go on…   

Follow us on INSTAGRAM for more style and shopping inspiration... 

IMAGE CREDITS: Pinterest

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Emily Beeson
emilylavinia added a look via the mobile app

A new season means a new footwear line-up, especially if you’re the type of guy who refuses to rock the same pair of grubby sneakers day in day out. But with so many options on the high street and luxe options from high-end retailers too, how do you go about choosing what’s right for you?   

We looked to a mix of menswear styling exerts and designers for a few tips on how to invest in the perfect shoes for autumn and here’s what they had to say…

Favour a slim or skinny jean or trouser shape?

Desert boots are the shoe for you. Easy to wear with a slimmer leg and always on trend, the humble desert boot is a style set and celebrity mainstay for a reason.   

Smart office dress code?

A pair of polished Chelsea boots is a step up from a smart brogue or wingtip and a taller length and slightly thicker sole means you’ll be protected from the elements on your commute whilst looking slick.  

Love a chilled weekend look? 

Neutral high-top trainers are your new best friends. Impossibly comfortable and ideal for anything from a walk round the park to drinks in the evening, opt for tonal blacks, greys, blues and olive green tones for an autumn-ready look.   

Need an all-rounder?   

Moccasin-style boots can be styled up or down depending on the occasion. Team yours with turned-up straight-leg jeans and a merino jumper or rock them with a checked suit for all your upcoming events.   

Ready to shop? Browse our edit of the best styles below…   

Follow us on INSTAGRAM for more style and shopping inspiration…  

IMAGE CREDITS: Pinterest  

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Federica Caiazzo
federicacaiazzo added a look via the mobile app
federicacaiazzo

Need some inspo? Get the color blocking shoes because, yes, they are a trend next season! #sandals #ss19

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Emily Beeson
emilylavinia added a look via the mobile app

The runways at London Fashion Week didn't fail to dazzle, though that was largely due to the sheer scale of the accessories showcased for SS19. Chandelier earrings, glittering necklaces and heavily embellished bags featured across the board. 

With the coming season's trends firmly established, we've rounded up a list of the pieces you'll be seeing everywhere and what to invest in now... 

Pearls and gemstones

That's right, forget your dainty gold chains and simple cuff bracelets because maximalism is on its way and it'll be sticking around for a little while. Oversized pearl earrings and shoes and bags adorned with crystals a lá Gucci and Chanel are where it's at.

Tinted glasses 

Big '70s style lenses were huge this summer and they'll continue to reign well into next year. Statement sunnies will be every shade of the rainbow with tinted lenses being one of the biggest accessories trends for the seasons ahead. 

Granny bags

We've always loved a granny bag and now that it's perfectly acceptable, if not cool to rock a beaded bag or mini crochet number, we're digging our favourites out and stocking up on new handbag styles. If it's kitsch or cute, send it our way. 

Shop the edit below and give your accessories line-up a new-season reboot... 

Follow us on INSTAGRAM for more style and shopping inspiration. 

IMAGES: Pinterest 

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Emily Beeson
emilylavinia added a look via the mobile app

One of the best things about fall is picking a new pair of boots. But which to choose? The decision can be tricky, so we’ve rounded up this year's hottest boot trends. These are the styles you’re about to see everywhere... 


Most wanted 

Thanks to the likes of Calvin Klein and Chloé, cowboy boots are having a serious moment. Influencers are wearing Western styles with everything from printed dresses to denim, and they’ve never looked cooler. 

Go wild

You probably know by now that animal print is going to be huge, but the easiest way to wear it is on a pair of boots. Whether you choose faux snakeskin or a leopard-print pair, they’ll add an instant rock ‘n’ roll edge to any outfit. Show them off by rolling up the cuffs of your jeans. 

Made for walking 

The fall equivalent of this year’s sought-after ‘dad’ sneakers? Hiking boots. That’s right – practical walking shoes are officially cool, and our feet are so thankful for it. The trick to nailing this trend is balancing the chunky shape with a feminine dress.

On point 

Balenciaga’s ‘Knife’ boots are a cult favorite on the street style scene, and now sharp point-toe styles are everywhere. Look for high-shine patent leather or sleek burgundy hues and use them to dress up relaxed denim. 

Shop the edit below for a new-season update to your boot line-up… 

Follow us on INSTAGRAM for more style and shopping inspiration. 

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Emily Beeson
emilylavinia added a look via the mobile app

Louisa Drake is a force to be reckoned with. A fitness expert, business founder and a serious source of lifestyle inspo, Louisa recently launched LDM, a fitness and lifestyle brand built on the principles of her own inclusive training method and her no-nonsense approach to health and wellness.   

We caught up with her to find out more about LDM, her motivations and of course, her style both in and out of the studio…   

So how does your method work? How can LDM sessions influence your lifestyle?  

At LDM we focus on body confidence and effective training techniques that educate clients on what their individual bodies need. My Method offers a host of fitness disciplines – cardio, conditioning, resistance and stretch – to keep the mind and body guessing and strengthen the muscles you use daily.   

Our whole approach is to encourage confidence, so the Fitzrovia and Muswell Hill studios are a welcoming space where our instructors will calmly guide you through a class, leaving you feeling rejuvenated and well worked, but never worked up and stressed.  

Who can take part in LDM classes?  

LDM classes are accessible to anyone, regardless of their experience, fitness level, shape or size. We have two boutique studios in London, where you can access small group classes and private training daily. We also have LDM online video subscriptions and range of fitness equipment and apparel for taking part at home.  

What inspired you to launch LDM – tell us about your journey...   

After a professional dance career I started to transition into teaching dance and fitness. I was known for my unique style and had several disciplines under my belt but I realised there was something lacking from the workouts I was doing as a client at other gyms and studios.  

I saw a gap for doing things my way and created LDM. After combining the best bits of popular disciples such as yoga, HIIT, Pilates to name just a few I created my signature total body workout that ticks all the boxes in one session – the Shape Changer, the perfect balance of cardio and conditioning material.   

Next month we celebrate our first birthday at our Fitzrovia studio which offers a range of LDM classes that are constantly being fine tuned to suit our clients’ needs.  

What does the word ‘wellness’ mean to you?  

Wellness really sums up being at your optimal best physically and mentally. For me it’s about finding the right balance – time to focus on my changing needs, to honour my own rhythms and have the energy to achieve everything I need.  

What motivates you to get out of bed in the morning?

My clients. Most mornings I’m either up early teaching group classes or I’m with a private client. The occasion I have a morning free, I’ll top up on sleep or schedule some time for myself on the mat.  

How important do you think physical health is to how happy and confident we feel?

Massively important. It should be the main reason you choose to work out and aesthetics are the bonus. The natural high we get from exercise is what keeps you committed.  

What about fashion and style – can what we wear make us happy?  

Absolutely, wearing something that helps you feel happy will be the reason your posture improves which will then be part of the reason your confidence improves and you carry yourself differently. You can express yourself through fashion and your own unique take on it. 

What are your feel-good outfits for work, the weekend and going out?  

I spend a lot of time in activewear and when I'm working out and training clients it’s all about supportive, feel-good fabrics. I select a sweat-wicking product that’s going to work hard for me when I’m back to back and versatile items that mean after a quick change I’m ready to go from studio to meeting.   

When I’m off-duty it’s a mix of denim, fun prints, slogan tees and a vintage feel is always present in my style. For going out I add some standout accessories, switch a trainer for shoe and opt for a dress or cool jumpsuit.  

What about your favourite brands?

Activewear brands such as Sweaty Betty, Lululemon, Lucas Hugh, Nike and Adidas keep me supported and stylish. For tees and sweaters I like British brand Double Trouble Gang – we collaborated on some limited edition LDM sweaters & hoodies. I also love brands such as Etre Cecile and Sezane for an injection of fun prints and slogan pieces.   

Free People, Reformation, ADAY, Faithfull the brand, Ganni and the Vampire’s Wife are labels I gravitate towards. I have some great jackets from Zoe Karssen, Whistles and Acne and my accessories are a mix of high street, vintage and investment pieces from Hill and Friends, Sezane, Laura Lee and Missoma.  

I’m often in trainers by Adidas, Nike and APL and I’m currently loving the Stella McCartney x Adidas Parley shoes made from recycled ocean plastics – they work for all cardio based workouts. Veja make eco-friendly Parisian cool trainers that I like for off-duty and I also like Russell & Bromley, Birkenstock, Soludos, Hobbs and Miu Miu.  

What’s next for you and for LDM? 

Plans are underway to open a bigger standalone LDM studio in London where clients can still benefit from small boutique group fitness and private training with more space and amenities. We have some exciting opportunities in the pipeline and I’m working hard to build up our online LDM video offerings, so we are accessible not just in London but anywhere and at anytime. Watch this space…  

Want to steal Louisa’s effortlessly cool style? Shop her edit below…  

Follow us on INSTAGRAM for more style and shopping inspiration.  

Follow Louisa on INSTAGRAM and follow LDM on INSTAGRAM.

IMAGE CREDITS: Oly Barnsley

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Annie Walton Doyle
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anniewalton-doyle

By @titi.alli

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