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STYLE & SHOPPING.

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Shivani Joshi
shivanijoshi1 added a look via the mobile app

Masoom Minawala is one of the leading fashion and beauty bloggers on the block. Her blog, ‘Style Fiesta’ is a portal to her personal outfits, inspirations and trend reports. She believes that style doesn’t belong solely in clothes and bags- but also in one’s opinions and inspirations. she’s addicted to the online fashion space and designed her first website when she was 16 and started this blog in 2010. ‘Style Fiesta’ not only talks about fashion but is also an online store for jewelry, sunglasses and phone accessories. Masoom’s style speaks all things pretty and feminine. Check out our exclusive interview with her. 


Shopcade (SHQ): Blogger, entrepreneur. What's next? 
Masoom (M): Right now a Bride-To-Be. Haha 

SHQ: 5 hairstyles to try this fall. 
M: Low pony, victorian braid, infinite waves, messy curls, side swept hair 

SHQ: We spotted you at global citizen India concert and totally loved your look. How did you put it together? 
M: All of my last minute decisions are backed with just one rule. Layer. I knew I wanted it to be grunge but still be comfortable. 

SHQ: Who is your favorite style icon and why? 
M: Olivia Palermo. She tells us a story with every outfit. 

SHQ: What's your go-to winter outfit? 
M: Oversized knit, tights and knee high boots

SHQ: 3 makeup products on your fall wish list. 
M: Benefit’s Precisely My Brow, Kylie Lipkit, NARS Sheer Glow Foundation 

SHQ: 7)What do you think is a big accessory trend this fall? 
M: Statement scarves! 

SHQ: Your favorite fashion quote. “Clothes aren’t going to change the world, the women who wear them will.” 

SHQ: What's the biggest tip you have for anyone who wants to start a fashion blog? 
M: Be yourself. Your blog has to be about you. Get inspired but make sure whatever content you create is original. And be consistent. 

Photo Credit: Style Fiesta 

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Lily Niu
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Rumours are rife once more that Kylie Jenner, 19, is engaged to on-off rapper boyfriend Tyga, 26. Kylie's big sis Khloe Kardashian has defended their relationship, telling Complex magazine "I think at 16 I was probably f*cking someone that was in their 20s, for sure." 

While Khloe was simply being honest about her own experiences and defending her baby sister, it's clear that whatever her family or loved ones really think, Kylie's gonna do whatever she wants to do anyway. Here are 4 reasons why everyone should STFU and let Kylie marry Tyga if she wants to...

1) Kylie's not the sharpest tool in the box. It may be mean to say that about a 19-year-old girl but let's face it, if it weren't for her team of PRs and business associates she'd have even less to contribute to the world than a few ripped off lip products everyone buys just to flog on eBay. Khloe is witty and funny, Kim has breakdowns and comes back stronger, and Kendall's wise enough to create some distance from the reality TV aspect of her family life. Kylie tried to fry an egg on her driveway during a heatwave and failed even that.

2) That being said, those who just aren't that bright often have to make monumental mistakes to realise they're being a complete idiot. Kylie is way richer than Tyga...if they really are engaged and are so in love that Kylie forgoes a prenuptial agreement, she'll be banging her head against a wall for decades to come should the marriage fall apart (which it undoubtedly will). Post-divorce, Kylie will be motivated to find someone better next time 'round. 

3) Should Kylie and Tyga marry, she'll become stepmother to his young son with Blac Chyna. Kylie won't be able to escape the fact she'll soon have a niece or nephew via Rob Kardashian's relationship with Chyna but she'll face an entrapment far greater than an ordinary relationship if she married Tyga. Kylie has a chance to escape the weirdly incestuous nature of this bizarre family/exes love dilemma but if she's not willing to move on to greener pastures, then so be it. 

4) Did everyone forget why Kylie and Tyga were rumoured to have been breaking up over constantly in the first place? Tyga's been accused of cheating over and over. From messaging 14-year-old aspiring models to flirting with his trans model "ex" Mia Isabella, Tyga's been pretty lucky in that Kylie continues to put up with his sh*t. If Kylie enjoys being someone's doormat, marrying Tyga will ensure she lives in comfort for the duration of the marriage. 

Watch the video above to see ALL from Kylie's early b'day party!

Photo Credit: Daily Mail, Tumblr, Instagram 
Video Credit: KylieSnapz

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Chloe Laws
chloelaws added a look via the mobile app

Kylie Jenner, the teen who has everything, just turned 19. So what do you get Kylie as a present? Apparently her BFF Jordyn Woods figured it out, by getting her a new puppy to add to her puppy family. It is too  cute. 


If that wasn't enough, King Kylie also received a custom, one-of-a-kind range rover. A completely normal gift for a 19 year old... not jealous at all....

Kylie celebrated her birthday in true Kardashian style- at Nice Guy in West Hollywood. The clan joined her, all dressed to the nines, to kick off her birthday. By the way, her actual birthday isn't for another 10 days, so we have a feeling this is going to be one hell of a week for her! Can you imagine what Kylie's 21st will be like?! 

The star did give back to her fans though, as she revealed on Snapchat last night that she will be releasing 8 new limited-edition products! Including a new lip gloss, liquid matte lipsticks and brand new Kyliner and cream Kyshadows. Apparently the glimmering products have REAL gold in them. The products are available tonight at 3 p.m. (US pacific time) until the 10th of August (Kyle's actual bday).

See images of her new puppy, car and products above. Plus what her and the family wore to celebrate...

Photo Credit: Snapchat, Instagram, Maciel/AKM-GSI

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Chloe Laws
chloelaws added a look via the mobile app

Kylie Jenner has added to her brand Kyle Cosmetics, which previously stocked Lip Kits, by announcing a new bronze eyeshadow palette. Called Kyshadow. Genius. 


Yesterday, in a video posted to her app Kylie revealed the new product. Stating that "I really wanted to tell people, I've been using this every single day". She continued "I made this the perfect palette for me, and hopefully, you guys too".

The star even hand-delivered the palette to some loyal customers, which she broadcasted on Snapchat, obv. 

The Kyshadow is released tonight at 3PM US time (11PM UK), we'll be waiting eagerly by our laptops...

Photo Credit: @kyliemynizzl Snapchat, @kyliejenner Instagram
Video Credit: E! News Youtube

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Amanda P
amandapichel added a look via the mobile app

Kylie Jenner just announced the launch of her latest lip kits! After her last two lip kits were neutrals and metallic nudes, we were expecting something similar. But she surprised Instagram when she posted snaps of herself in two shades of blue instead! One is electric blue (she says to match her blue Ferrari) and one is a rich navy. Kylie's blue kits are coming out 3pm EST today but we have some better, tried-and-true blues below!


Photo Credit: Snapchat
Video Credit: AwesomenessTV

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Chloe Laws
chloelaws added a look via the mobile app

There has been a lot of speculation over the last few months that Kylie Jenner is dating rapper PartyNextDoor, well it looks like she's just confirmed it starring in his new vid!


Kylie has previously starred in two of her ex-boyfriend Tyga's music videos and now here she is again playing the leading lady in the rapper's 'Come and See Me' video. 

The storyline is basically about a relationship where a guy is making his beau visit him at all hours of the night. Not exactly a modern romance then...

Kylie, being the savvy business woman she is, plugs her Lip Kit shamelessly. Well, there's got to be something in it for her, right? I'm sure the thought of making her ex jealous was probably a silver lining too.

We're onboard with this new coupling, after Tyga's recent comments that their relationship 'overshadowed his career' (seriously?!) so we're glad she's found someone new. Check out the video above now and let us know what you think! 

Photo Credit: Youtube 
Video Credit: PARTYOMO Youtube 

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Chloe Laws
chloelaws added a look via the mobile app
chloelaws

Beauty lovers, prepare to go green with envy... Kylie Jenner has spent a massive $1,200 on make-up at Sephora and documenting it all on Snapchat. 


She spent $200 on blush alone- she must really love getting that glow! Kylie commented on her new Laura Mercier 'Bronzed Butter Face & Body Veil' claiming 'I'm going to put this all over'. 

Want to steal Kylie's makeup bag? Well shop her recent haul and get an insight into the star's beauty secrets. Plus, lets face it, these products are way easier to get your hands on than her very own LipKit range...

Photo Credit: Instagram
Video Credit: Kylie Snaps

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Lily Niu
lilyniu added a look via the mobile app
lilyniu

Kylie Jenner's lip kit- consisting of a lip liner and lipstick combo in Candy, Dolce and True Brown- has sold out on lipkitbykylie.com in less that 60 seconds! Released today at 9am PST (12m EST), the long awaited beauty kit is alas no more...for the time being anyway.

MTV reported that Kylie had been testing the shades as recently as last month and with Lip Kit By Kylie getting its own Instagram account with over 400k followers, it's unsurprising beauty buffs took to the site as soon as it launched.

Photo Credit: Terry Richardson

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