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STYLE & SHOPPING.

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Emily Beeson
emilylavinia added a look via the mobile app

Louisa Drake is a force to be reckoned with. A fitness expert, business founder and a serious source of lifestyle inspo, Louisa recently launched LDM, a fitness and lifestyle brand built on the principles of her own inclusive training method and her no-nonsense approach to health and wellness.   

We caught up with her to find out more about LDM, her motivations and of course, her style both in and out of the studio…   

So how does your method work? How can LDM sessions influence your lifestyle?  

At LDM we focus on body confidence and effective training techniques that educate clients on what their individual bodies need. My Method offers a host of fitness disciplines – cardio, conditioning, resistance and stretch – to keep the mind and body guessing and strengthen the muscles you use daily.   

Our whole approach is to encourage confidence, so the Fitzrovia and Muswell Hill studios are a welcoming space where our instructors will calmly guide you through a class, leaving you feeling rejuvenated and well worked, but never worked up and stressed.  

Who can take part in LDM classes?  

LDM classes are accessible to anyone, regardless of their experience, fitness level, shape or size. We have two boutique studios in London, where you can access small group classes and private training daily. We also have LDM online video subscriptions and range of fitness equipment and apparel for taking part at home.  

What inspired you to launch LDM – tell us about your journey...   

After a professional dance career I started to transition into teaching dance and fitness. I was known for my unique style and had several disciplines under my belt but I realised there was something lacking from the workouts I was doing as a client at other gyms and studios.  

I saw a gap for doing things my way and created LDM. After combining the best bits of popular disciples such as yoga, HIIT, Pilates to name just a few I created my signature total body workout that ticks all the boxes in one session – the Shape Changer, the perfect balance of cardio and conditioning material.   

Next month we celebrate our first birthday at our Fitzrovia studio which offers a range of LDM classes that are constantly being fine tuned to suit our clients’ needs.  

What does the word ‘wellness’ mean to you?  

Wellness really sums up being at your optimal best physically and mentally. For me it’s about finding the right balance – time to focus on my changing needs, to honour my own rhythms and have the energy to achieve everything I need.  

What motivates you to get out of bed in the morning?

My clients. Most mornings I’m either up early teaching group classes or I’m with a private client. The occasion I have a morning free, I’ll top up on sleep or schedule some time for myself on the mat.  

How important do you think physical health is to how happy and confident we feel?

Massively important. It should be the main reason you choose to work out and aesthetics are the bonus. The natural high we get from exercise is what keeps you committed.  

What about fashion and style – can what we wear make us happy?  

Absolutely, wearing something that helps you feel happy will be the reason your posture improves which will then be part of the reason your confidence improves and you carry yourself differently. You can express yourself through fashion and your own unique take on it. 

What are your feel-good outfits for work, the weekend and going out?  

I spend a lot of time in activewear and when I'm working out and training clients it’s all about supportive, feel-good fabrics. I select a sweat-wicking product that’s going to work hard for me when I’m back to back and versatile items that mean after a quick change I’m ready to go from studio to meeting.   

When I’m off-duty it’s a mix of denim, fun prints, slogan tees and a vintage feel is always present in my style. For going out I add some standout accessories, switch a trainer for shoe and opt for a dress or cool jumpsuit.  

What about your favourite brands?

Activewear brands such as Sweaty Betty, Lululemon, Lucas Hugh, Nike and Adidas keep me supported and stylish. For tees and sweaters I like British brand Double Trouble Gang – we collaborated on some limited edition LDM sweaters & hoodies. I also love brands such as Etre Cecile and Sezane for an injection of fun prints and slogan pieces.   

Free People, Reformation, ADAY, Faithfull the brand, Ganni and the Vampire’s Wife are labels I gravitate towards. I have some great jackets from Zoe Karssen, Whistles and Acne and my accessories are a mix of high street, vintage and investment pieces from Hill and Friends, Sezane, Laura Lee and Missoma.  

I’m often in trainers by Adidas, Nike and APL and I’m currently loving the Stella McCartney x Adidas Parley shoes made from recycled ocean plastics – they work for all cardio based workouts. Veja make eco-friendly Parisian cool trainers that I like for off-duty and I also like Russell & Bromley, Birkenstock, Soludos, Hobbs and Miu Miu.  

What’s next for you and for LDM? 

Plans are underway to open a bigger standalone LDM studio in London where clients can still benefit from small boutique group fitness and private training with more space and amenities. We have some exciting opportunities in the pipeline and I’m working hard to build up our online LDM video offerings, so we are accessible not just in London but anywhere and at anytime. Watch this space…  

Want to steal Louisa’s effortlessly cool style? Shop her edit below…  

Follow us on INSTAGRAM for more style and shopping inspiration.  

Follow Louisa on INSTAGRAM and follow LDM on INSTAGRAM.

IMAGE CREDITS: Oly Barnsley

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Marianna Nagy
mariannanagy added a look via the mobile app
mariannanagy

Off shoulder jumpsuits. How do you like them? These are great for these hot and sunny summer days. Photo credit @pinterest #jumpsuit #ootd

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Marianna Nagy
mariannanagy added a look via the mobile app
mariannanagy

Awesome red playsuit. It would be great for any occasion, party. What do you think about this unique outfit? Photo credit @crisxtyle on #instagram #jumpsuit #red #fashion #outfit

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Emily Beeson
emilylavinia added a look via the mobile app

It’s great when things start to hot up outside, but when your summer holiday seems a million miles away and you have your day job to contend with, looking office-appropriate and remaining cool in the heat can pose a conundrum.


We know this feeling all too well, so we looked into the best ways to stay cool, look cool and feel cool when it’s too hot to think... 

Classic 

Go for a pair of flared pants and balance your silhouette with a short boxy camisole, a pussy-bow blouse or a luxe silk tee. Opt for light breathable fabrics and team with simple gold jewelry and a cool oversized tote. 

Romantic  

Opt for a floor-skimming summer dress in a unique print. Jazz it up with a pair of mules and keep your accessories sleek and pared down. Tidy hair and minimal make-up will ensure you still look office appropriate while feeling breezy. 

The jumpsuit

The summer wardrobe hero – a lightweight jumpsuit in black, navy or white always looks sleek. For a vintage-inspired look, opt for a wide-leg style and for a modern twist, seek out a tailored number to pair with barely-there sandals.

The skirt  

A midi skirt will raise your on-duty game to new levels when paired with the right ensemble. Invest in a statement piece – think print, metallic, tulle and pleats – and team it with a simple white shirt or blouse. Finish the look with a mini cross-body bag and nail summer dressing.

Ready to try these fail-safe looks for yourself? Find everything you need in our edit below…  

Follow us on INSTAGRAM for more style and shopping inspiration. 

IMAGE CREDITS: Pinterest 

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Lina Psaila
linapsaila added a look via the mobile app

The reality is you don't need a whole lot to make a jumpsuit work and that’s the beauty of rocking one. Want to know ow to wear a jumpsuit this summer? We’ve put together a few simple tips on how to style yours. After all, less is more… 


For daytime, opt for a cool boxy or slouchy style and put it on with a pair of sneakers, a drawstring bag and a cool denim jacket. 

For work, go for a pussy bow blouse or a slogan tee under your jumpsuit. Add a blazer for an office-appropriate look, or a kimono for a more casual approach. For after dark, wear a check number over a black tee, just like Fashion Director Lisa Aiken, or pair a black jumpsuit with strappy heels for a fail-safe look. 

Remember, there are numerous ways to style one jumpsuit so you can wear it from the office to the club. 

Head to our gallery for more inspiration and shop your favourite styles from our exclusive edit below... 

Follow us on INSTAGRAM for more style and shopping inspiration. 

IMAGE CREDITS: INSTAGRAM

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Lina Psaila
linapsaila added a look via the mobile app

Stripes are always a good idea. They're chic, easy and complement most shapes. This year we' ve seen it all. From bold color-blocked editions, to classic Breton styles, thick bands and rainbow tones. Clashing stripes also got some buzz while oversized striped silhouettes were major winners on the runway. 


We’ve rounded up our favourite ways to wear stripes this summer, so you can try them all for yourself... 

Classic 

Tuck your basic black and white shirt inside a pair of cool denim shorts and style them with mules to elongate your legs. Then just add an XXL bag, sunnies and a straw hat. 

Ruffles 

Opt for a ruffled striped shirt and pair it with fitted pants, booties and a chic clutch for an easy day-to-night look. 

Skirt 

Go for a long striped skirt, and style it with a silk blouse neutral heels and sunnies for an elegant twist. 

Jumpsuit 

Combine two trends in one by sporting a striped jumpsuit. Pair it with pointed kitten heels, a round-handle bag and a bold fedora hat, if you want to channel your inner Amal Clooney. 

Ready to rock your stripes? Head to our gallery for more ways to style them and shop our Editors' picks from the exclusive edit below. 

Follow us on INSTAGRAM for more style inspiration... 

IMAGE CREDITS: INSTAGRAM 

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Lina Psaila
linapsaila added a look via the mobile app

Invites to backyard BBQs, picnics and pool parties are starting to roll in. You're a practical girl and you won’t be leaving your outfit selections to the last minute. Dip into our selection of  four poolside-friendly looks that you can put together quickly... 


Velvet

For understated glam factor pair a crisp white tee with a velvet swimsuit. Add a pair of slides, cool sunnies and a baseball hat for a sports-luxe twist. 

Prints and patterns 

Channel your inner boho queen by mixing and matching your patterns. Go for a patterned one-piece paired with a white kimono, slides and a straw hat. 

Stripes 

Mix up your stripe game by wearing your patterned pants or a kimono over a red bikini. Finish your look with a pair of vintage sunnies and a wide-brim hat to keep the sun rays away in style. 

Jumpsuit 

Adopt a chic-at-all-times vibe by donning a jumpsuit with your swimsuit. Throw on a pair of heels and a clutch and you're ready to party from day until dusk. 

Editor's Tip: Personalize your beauty essentials this summer by purchasing a beauty box subscription.

Which pool party look will you be sporting this season? Shop your favorites from our Editors' picks below... 

Follow us on INSTAGRAM for some more style inspiration. 

IMAGE CREDITS: INSTAGRAM 

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Federica Caiazzo
federicacaiazzo added a look via the mobile app
federicacaiazzo

Enjoying the garden life on my new black jumpsuit, found and bought thanks to Shopcade! #jumpsuit

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Lina Psaila
linapsaila added a look via the mobile app

Take a look at the world’s coolest brands and they're all parading their own version of the clog down the runway. From Nike and Adidas to Chloé and Céline, our favorite labels are making their contribution.. 


Want to rock the look for yourself? Here's how to wear clogs for every occasion...

Poolside 

This season is all about patterned swimsuits which incidentally team perfectly with a pair of boho-inspired clogs. Add an XXL basket bag to store your towel, SPF and sunnies while sporting a kimono for your trips to the bar. 

Day to day 

Go for your high-rise denim with a white shirt and your XXL bag. The clogs will infuse your look with that summer-inspired vibe without compromising your style. Plus they’ll add a few extra inches of height. 

Drinks all day 

Embrace the cool, retro aesthetic of the clogs by pairing them with a long flowy dress in a desert-inspired hue - think mustard, tan or off white or patterned to complement your sun-kissed skin. Finish your look with a saddle bag and minimal make-up. 

BBQ time 

Amp up your weekend look by throwing on a jumpsuit, a bralette and a pair of understated clogs. The shoes will do a great job of elongating your silhouette without looking too formal. 

Ready to add clogs to your wardrobe? Discover more ways to wear in our gallery and shop the best styles from our exclusive edit below... 

Follow us on INSTAGRAM for more style inspiration... 

IMAGE CREDITS: INSTAGRAM 

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Marianna Nagy
mariannanagy added a look via the mobile app
mariannanagy

Hey girls, wear some special playsuits on yourself, because these are so feminine and a cosy wear. You can wear it for any occasion. Photo credit @fashion.voyage on #instagram #ootd #fashion #womenslook #outfit #dailylook #stylish #fashioninspo #jumpsuit

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Lina Psaila
linapsaila added a look via the mobile app

Memorial Day weekend marks the unofficial start to the summer. This makes it the perfect time to tap into a few of summer’s hottest trends. Hopefully you'll be spending the weekend in the sun, enjoying the parades and festivities. 


We've put together four fool-proof looks that will match all your Memorial Day Weekend plans, whether you're attending your first pool party of the season, or jetting off on a reviving city break. Here's what to wear on Memorial Day Weekend... 

For a city break 

Whether it's Hamptons or Montauk you'll need an array of resort-ready separates to wear from the beach to the bar until the early hours of the morning. Snag a patterned jumpsuit and pair it with espadrilles, a pair of sunnies and an on-trend wicker bag to carry your essentials. 

For a pool party 

For glamping, cookouts  or simple poolside tanning you need a cool get-up. Show off in a  bikini in bold hues, pair with equally eye-grabbing sneakers, denim shorts and toss on a denim jacket for extra flair. 

For a daytrip 

If you're headed south for wine o'clock in Napa Valley you've got to do it in style. Sport a linen dress, red sandals, an oversized leather bag and a fedora straw hat that will keep you looking and feeling cool in warm weather. 

Which of these Memorial Day looks will you be wearing? Browse our edit below to recreate them at home... 

Follow us on INSTAGRAM for more style inspiration.

IMAGE CREDITS: Instagram 

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Lina Psaila
linapsaila added a look via the mobile app

Dare we say it? We love a high street wedding dress, especially as there’s no longer any shame in buying one. The high street has stepped up its game in recent years and offers a wide array of incredibly chic wedding dresses. That's one thing you can cross of your wedding prep list. Believe it or not, celebs are also jumping on the high street bandwagon. 


Take Emily Ratakowski's bold mustard jumpsuit by Zara for example. So many affordable brands are stocking amazing wedding dresses to suit every silhouette and style and ASOS is one of our favourite places to look. With a curated selection of gowns starting at $55, their stellar bridal collection followed on the success of the cult bridesmaid selection. 

Browse and discover beautifully-crafted gowns from Needle & Thread, TFNC and the ASOS own brand. Choose from silk, detailed lace, one shoulder, strapless or backless styles. You’ll find body-con and boho options and a departure from traditional white with baby blue, to lilac and soft mint on offer. 

For a more traditional approach, why not head to Dorothy Perkins for subtly shimmering lace details? The new bridal collection offers figure-skimming cuts and fluted skirts that exude elegance. 

Head to our gallery for more wedding dress inspiration and find your dream dress in our edit below…. 

Follow us on INSTAGRAM for more wedding inspo!

IMAGE CREDITS: Instagram

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