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STYLE & SHOPPING.

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Marianna Nagy
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mariannanagy

Do you like rings? ..and do you wear it on your fingers? I used to wear them almost all my fingers, but now? I don't wear a ring at all. I don't know why, these are very beautiful, elegant. I think a ring makes your daily outfit style more elegant and feminine. These accessories would be perfect for a unique occasion. You can wear a bigger one with an awesome stone for a breathtaking evening dress. If you don't like big rings, don't worry. You can find a solid ring for your working day.

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M.J Ortega
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moxbeauty

mini leather skirts are so sexu! i really like the white details on this one and how the big sleaves of the black top really makes the outfit stand out photo credit: @nastygal on twitter #fashion #look #outfit

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M.J Ortega
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moxbeauty

this boho chic runway look on Gaia Gerber it's so good! the mix between the black sequins with the colourful blouse creates such a cool outfit. And the purple smokey eye with the big messy is what 70's dreams are made off. Photo Credit: @wwd on Twitter. #fashion #look #nyfw #boho

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Lina Psaila
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Although last season designers were trading the New York catwalks for British and Parisian shows, this year it seems that London has followed New York's example. Most notably, Topshop abandoned the runway for its traditional Unique show while Emporio Armani and  Tommy Hilfiger also forewent the shows as they were a big departure from London's experimental design team. However, LFW is all about fresh designers, innovative thinking unexpected garments, and bold statements. 


THE NEWCOMERS 

AV Robertson who designed for Marc Jacobs and Presented at Fashion East is one of the emerging designers to watch. Matty Bovan is a press favourite already as she made the cut of The Kids Are Alright in British Vogue's January issue. After earning the Emerging Womenswear Designer award at the Fashion Awards in September, Michael Halpern is constructing an ambitious production and a much-anticipated collection. 

THE VETS 

We'll witness the departure of Christopher Bailey from Burberry on Saturday after 17 years with the House. Johny Coca from Mulberry will be back on the London stage after a small detour to Paris in September, while Delpozo is bringing ball gowns to London in the place of Ralph & Russo. We're really excited to see JW Anderson whose missed the usual Men's show but is putting on his first co-ed collection. 

THE REGULARS 

Even though we may be missing a few names from the list, we can still count on Roksanda, Erdem and Christopher Kane to impress at LFW. Newcomer Michael Halpern will throw a soiree with Brows while Gareth Pugh is hosting a decadent party of his own. Sunday is all about Edward Enninful's British Vogue BAFTA party that will follow after the ceremony.Ready for a taste of London Fashion Week? Scroll down below and shop everything British! 

IMAGE CREDITS: VOGUE.com, CNN.

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Felicia Pennant
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Happy Valentine’s Day! We hope you’ve got something cool planned, whether you’re marking the occasion with loved ones or by yourself. And your outfit is a big part of that, especially if you plan on showing off what’s underneath or you have a night in and/or naughty weekend ahead. So imagine yourself opening your underwear drawer and taking a peak inside. Will you find lingerie that you feel sexiest in, that flatters your favourite features? Or everyday bras and knickers that don’t necessarily match. To be fair, your man probably won’t care either way if you’re both in the mood, but Valentine’s Day kind of spurs us to make an extra effort. We’re thinking gorgeous lace bras, knickers and bodies in seductive shades like red, black and pink; animal prints and flower embroidery will do the trick as well. Slip into some soft, elegant pyjamas if a film and pizza is more your vibe, ones you could wear out with heels if you wanted to. 


Sometimes this can be more of a minefield for men. Heart printed loose boxers are a no brainer if he wears them, ditto red tighty-whities. But do you go down the Borat route with a joke thong or mankini? Depends on his body and sense of humour. Silk is questionable but each to their own, and you can even add a personal message to a pair and get yourself some too. Ask him how he likes his pyjamas to fit and you’ll be golden. 

Shop our underwear and PJ recommendations for her and him in the edits below. 

Image credit: Pinterest.

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Lina Psaila
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Some trends grow symbiotically. Take peanut butter and jelly, or a cinched waist and statement sleeves. Ever since the waist became defined the shoulders and arms became big, puffy and oversized to exaggerate the silhouette. The statement sleeve has taken centre stage both on the catwalk and on our Instagram feeds. Early adopters include Leandra Medine sporting Rosie Assoulin's signature oversized sleeve tops. 

This season the trend expanded to the masses, from balloon to billowing and bell-shaped the impressive sleeves this year a offered in great variety to suit all tastes and arm sizes. For an uber romantic aesthetic head over to Roksanda Ilincic who presented elegant feminine dresses embellished with aethereal bell sleeves. Ellery focused on length rather than volume while Balenciaga and Jacquemus showed exaggerated 80's puffer sleeves. Over at Gucci, Anna Sui and Simone Rocha the interpretation was dramatic balloon sleeves. Thankfully we can now find most of these styles from high street brands like Zara Topshop and Mango without breaking the bank. 

Although a summer trend the statement sleeve is an absolute winner for this season. It can instantly lift any old boring wardrobe item by giving it depth and volume. It also is quite cleverly elongating and thus complementary for any figure. So unless you're prone to dip your sleeves into your dinner - statement sleeve tops and dresses will be one of your favourite purchases of the year! 

Check out our exclusive edit of the best statement sleeve items on the market this season!

IMAGE CREDITS: Instagram


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Lina Psaila
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This week our Instacrush was inspired by NYFW street style. The first days of New York Fashion week were compromised by weather tantrums including heavy rain. The fashion glitterati wasn't fazed as they sported mish-mash of couture and high street pieces as they pleased. Fortunately, there were many outfits to admire on Saturday during Alexander Wang's last NYFW show and Christian Siriano. Many micro trends emerged in the streets of New York and also a few remained solid from last season: Check patterns, vinyl details, stripes, pastel colours, ugly trainers and polka dots were a few of the big contenders. 


As far as accessories go, there was an omnipresent need for the top handle handbag. This "It" purse was spotted in different shapes and sizes from Danse Lente's (a previous Shopcade Instacrush) to Meghan Markle's favourite the Strathberry. Other top bags included Loewe’s basket bag interpretation, and the Fendi Shopper bag, Longchamp foldable bags as well as CHLOE's Drew Bijou

No matter the style, silhouette and budget you decide to invest the bag will prove very practical for daywear and smart casual occasions. Pair it with your trench coat for a classic look or a polka dot dress for a date. 

Have a look at our gallery and shop the best styles from our expert edit below! 

IMAGE CREDITS: Instagram

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Alya Barutoğlu
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alyabarutoglu

Chinese New Year is a big deal for everyone including many luxury brands. This year, Versace made a surprise for us and introduced a capsule collection especially for the Chinese New Year. This year will be the Year of the Dog, and Versace certainly knows how to make it fun and cute. Donatella Versace’s Jack Russel Terrier cute pet, Audrey became the face of the new collection. Audrey appears in many illustrations done by Rafael Mantesso. The collection features wallets, tshirts and bags that will be the perfect way to celebrate the Year of the Dog. #dog #versace #donatellaversace #capsulecollection #collection #campaign #audrey #chinesenewyear

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Lydia Cotmore
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lydiacotmore

A face without freckles really is like 'a sky without stars' (Natasha Bedingfield was right!), and now your face can sparkle just like the night sky with the best beauty trend to come out of festivals. Glitter. Any decent Boots will carry reasonably priced pots of Barry M body glitter to carry your Year 6 school-disco staple into 2018 festival season, and no self-respecting tipsy girl will be dancing in a field without it this spring/summer. For a few years now the trend has been going strong, but new styles are always emerging to revive it. Application to cheekbones and under-eye areas are popular methods to boost highlighter brightness, but all-over speckled looks like the one above can be ethereal in their charmingly hap-dash appearance, perfect for weekends spent in woodland retreats. Experiment on big nights out to find your favourite glitter look before festival season kicks into gear. PS. A warning: you'll be finding glitter in places where glitter has never been before, months after the tents are packed up and empty cider bottles recycled, but the sparkle is worth it. Go forth and shine bright! [Photo cred.: Pinterest]

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Hattie Cotmore
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hattiecotmore

Jamie Mizrahi has newly been appointed Creative Director of Juicy Couture - yes that brand that bedazzled your butt. Having always been a big believer and buyer of the brand Mizrahi was was the obvious choice to take on the task of rebranding Juicy. No longer will it be known for its regular cameo on The Simple Life. Mizrahi aims to get people talking about Juicy Couture again but for the right reasons. Their ready to wear collection is definitely that. It's still fairly colourful, save a few navy and metallic pieces and their is a definite athleisure influence but it's just a bit more... mature. There aren't rhinestones all over the shop (or the sweater), fondly missed but understood. Is Juicy Couture about to make a comeback? Image: Vogue

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M.J Ortega
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moxbeauty

This outfit from the latest Victoria Beckham collection on NYFW it´s so chic. The coat looks so clean and well tailored and I really like how the pants have a touch of black right on the bottom to break what it could be an all-nude outfit. And the big sunglasses, Beckham signature. Makes the model look like a secret agent or spy. Definitely an awesome work appropriate look. Photo Credit: @victoriabeckham on twitter #fashion #nyfw #outfit #victoriabeckham #look

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Lina Psaila
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New York Fashion Week runs from today until next Wednesday, February 14th following the Men's collections February 5th- 8th. However, this New York Fashion Week is different than the rest. It's following on a wave of changes that was initiated last season when Rodarte, Proenza Schouler, Altuzarra and Thom Browne moved their presentations to Paris. Tome's Ramon Martin and Ryan Lobo also joined the pack of designers leaving New York for Paris. While the controversial collaboration of Rihanna's Fenty x Puma received many accolades and the quintessential American spirit brand of Ralph Lauren hosted his show in his Bedford garage. This season more designers are striking on their own accord while two are coming out of town. 


THE OUT-OF-TOWNERS 

Tomas Maier is celebrating the opening of his Madison Avenue store and is visiting his Bottega Venetta show from Milan to New York for one season. Maier's move makes sense since the fresh air being infused into the collection abides by the New York edgy and youthful sensibility. Esteban Cortazar - the boy wonder from Paris, formerly creative director of Emanuel Ungaro, is moving his show from Paris to New York. 

THE DEPARTURES 

Ever since Alexander Wang announced that he's moving #WangFest to a June/December schedule there are more designers evading the conventional Fashion Calendar. Wand staged several street parties in September and will present his final show on the official schedule this Saturday before moving with his plans. Marchesa's Georgina Chapman after filing for divorce from Harvey Weinstein and Keren Craig cancelled their runway show in favour of a more low-key event. Delpozo and Victoria Beckham are switching New York for London, Tome traded New York for Paris while there will be no Fenty x Puma show. Many others Public School and Baja East switched to straight-to-consumer, Burberry and Mansur Gavriel wanted to a see-now-buy-now model while Rebecca Minkoff and Lela Rose opted for Instagram shows instead of IRL ones.

FASHION WEEK STAPLES 

But still, it's New York fashion week Marc Jacobs whose latest collection was featured on the cover of American Vogue is closing the show. While Raf Simons is presenting both his third collection for Calvin Kein and also showcasing his own menswear brand. Tom Ford is showing two separate collections Women's and Men's. We're anticipating Coach, Michael Kors, Oscar de la Renta and of course Jeremy Scott! We're also expecting a breath of fresh air from newcomers (to the NYFW runway at least) Eckhaus Latta, the powerful subversive duo, and the American - Australian Matthew Adams Dolan, a denim aficionado and Rihanna favourite. 

THE FROW 

As with designers, there has been a thinning of big celebrity sightings too. This time last year Katie Holmes, Jennifer Hudson and Lucy Liu sat at Zac Posen alone, for example, and by September, the significant celeb snaps were confined to those of a pregnant Jessica Alba and Jessica Seinfeld. And all for a good reason. According to The New York Times, in the practice of pay-per-pose, an A-lister like Angelina Jolie could command close to $1 million per show. As expected Tom Ford kicked off NYFW AW18 with a guest list that included Ciara and husband Russell Wilson, Pusha T and Halsey. Jessica Alba is a Tory Burch veteran so she’ll probably be there, ditto for Zoe Kravitz at close friend Alexander Wang’s show. Rashida Jones is a fan of  Rachel Comey, actress Chloe Grace Moretz has been a COACH regular in the past and may even show up to the Victoria Beckham show (she’s currently dating Brooklyn Beckham). Olivia Culpo and her New England Patriots player boyfriend Danny Amendola are scheduled to make an appearance, according to E! Online. And from the music scene: Solange Knowles Tinashe and Teyana Taylor may all show up. As far as street style trendsetters are concerned: Yasmin Sewell, (heavily pregnant) Leandra Medine, Lisa Aiken and Linda Tol are all safe bet sightings and women to follow on Instagram if you’re not already. 

Stay glued to Shopcade for more #FashionWeek updates and speaking of sticking to that New York aesthetic, shop our favourite NYFW designers via our expert edit below! 

IMAGE CREDITS: VOGUE, theCUT


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