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Lina Psaila
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If you haven't been living under a rock recently you must have caught this trend of the ten step Korean skin care routine. We know that ten steps seem like a lot of work, but it's total exaggeration we hear! You don't have to barge in this ten step commitment straight away. Keep the basics and opt for a 5 step regimen to start with. If you want to follow this routine to a T and acquire the enviable skin of a Korean princess here are the ten steps you need to follow: 


Step 1: Oil Cleanser 

Apply this to dry skin in order to remove makeup and any other oil-based product remainders. You might need proper make up remover for heavy makeup though. 

Step 2: Foam Cleanser 

As you might have guessed an oil-cleanser is not enough. You need a foam water-based cleanser in order to remove impurities. Make sure you cleanse it twice for a squeaky clean skin surface. 

Step 3: Exfoliator 

Exfoliation is a vital part of the process as it thoroughly cleans clogged pores that you wouldn't be able to reach differently. It's also a great way to get rid of dead skin. This step is not recommended for daily use, especially if you have sensitive skin. But if you a have a tougher complexion you can try exfoliating up to 3 times per week. 

Step 4: Toner 

After you have cleansed and scrubbed the skin thoroughly it will be cleaner but quite fragile and in desperate need of ample hydration. The best way to prepare the skin before applying any sort of hydrating cream is to apply a toner so that it'll absorb it better. 

Step 5: Essence 

The essence is truly what the Korean skin care is all about. It's the element of the routine that really differentiates it from any other skin care routine. The inherently Korean essence is basically very similar to a serum, booster of ampoules but it contains a greater percentage of water and as such it looks and feels a lot like a toner. 

Step 6: Serums & Boosters 

These oil-based treatments are not necessary if you deal with brown spots or pigmentation often. If you have normal or dry skin you can try these methods for a bonus layer of hydration. Believe us, your skin will thank you for it! 

Step 7: Sheet Mask 

The great thing about masks is that there is no 'one mask fits all'. You can try a hydrating mask if you have dry skin or a Vitamin C packed one to brighten it. You don't need to do this step every night. It's actually more beneficial for you if you only do it twice a week. 

Step 8: Eye Cream 

Again with eye cream, you can target the areas that are most important to you. You could focus on fine lines or dark circles. 

Step 9: Face Cream 

This is one of the vital parts of the routine even if you leave out a couple of other steps. Skin hydration is the key to soft, younger looking skin at all times. Try to wear a lighter day cream and a full nourishing night cream. 

Step10: SPF 

The most important step of the Korean regimen is the SPF. You must have heard of women swearing by their SPF since the slightest exposure to sunlight can speed up the ageing process of the skin. SPF needs to be applied daily even if you don't live in a city that is necessarily sunny. 

There you have it! The Complete Guide to Korean Morning Routine. Need help with picking the right products? Have a look below at our top picks for every single step and say hello to brighter younger-looking skin!

Photo Credit: Instagram, Pinterest

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M.J Ortega
the korean skincare is high maintenance but it's worth it
Lina Psaila
linapsaila added a look via the mobile app

If you haven't been living under a rock recently you must have caught this trend of the ten step Korean skin care routine. We know that ten steps seem like a lot of work, but it's total exaggeration we hear! You don't have to barge in this ten step commitment straight away. Keep the basics and opt for a 5 step regimen to start with. If you want to follow this routine to a T and acquire the enviable skin of a Korean princess here are the ten steps you need to follow: 


Step 1: Oil Cleanser Apply this to dry skin in order to remove makeup and any other oil-based product remainders. You might need proper make up remover for heavy makeup though. 

Step 2: Foam Cleanser As you might have guessed an oil-cleanser is not enough. You need a foam water-based cleanser in order to remove impurities. Make sure you cleanse it twice for a squeaky clean skin surface. 

Step 3: Exfoliator Exfoliation is a vital part of the process as it thoroughly cleans clogged pores that you wouldn't be able to reach differently. It's also a great way to get rid of dead skin. This step is not recommended for daily use, especially if you have sensitive skin. But if you a have a tougher complexion you can try exfoliating up to 3 times per week. 

Step 4: Toner After you have cleansed and scrubbed the skin thoroughly it will be cleaner but quite fragile and in desperate need of ample hydration. The best way to prepare the skin before applying any sort of hydrating cream is to apply a toner so that it'll absorb it better. 

Step 5: Essence The essence is truly what the Korean skin care is all about. It's the element of the routine that really differentiates it from any other skin care routine. The inherently Korean essence is basically very similar to a serum, booster of ampoules but it contains a greater percentage of water and as such it looks and feels a lot like a toner. 

Step 6: Serums & Boosters These oil-based treatments are not necessary if you deal with brown spots or pigmentation often. If you have normal or dry skin you can try these methods for a bonus layer of hydration. Believe us, your skin will thank you for it! 

Step 7: Sheet Mask The great thing about masks is that there is no 'one mask fits all'. You can try a hydrating mask if you have dry skin or a Vitamin C packed one to brighten it. You don't need to do this step every night. It's actually more beneficial for you if you only do it twice a week. 

Step 8: Eye Cream Again with eye cream, you can target the areas that are most important to you. You could focus on fine lines or dark circles. 

Step 9: Face Cream This is one of the vital parts of the routine even if you leave out a couple of other steps. Skin hydration is the key to soft, younger looking skin at all times. Try to wear a lighter day cream and a full nourishing night cream. 

Step10: SPF The most important step of the Korean regimen is the SPF. You must have heard of women swearing by their SPF since the slightest exposure to sunlight can speed up the ageing process of the skin. SPF needs to be applied daily even if you don't live in a city that is necessarily sunny. 

There you have it! The Complete Guide to Korean Morning Routine. Need help with picking the right products? Have a look below at our top picks for every single step and say hello to brighter younger-looking skin! 

Photo Credit: Instagram, Pinterest

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Shopcade
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There is nothing like a great basic t-shirt. Its easy, casual and laidback. T-shirts are an all-round winner. The key is finding the perfect one for you! 

With so many styles to chose from, it can be a tough choice. Simple white is clean and cool. If you want really relaxed go for slight roomy and oversized. Alternatively, chose a slogan and graphic tee is perfect for that effortless 90s chick! Wear them with your best denim and look on point. 

We recommend Re/done, Levis and Adidas bu there are many many more to choose from. Boyfriend cut, embroidered or plain. Take you pick from the styles below, you can’t go wrong and can never have too many!

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Shopcade
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Denim was once synonymous with basics and staples, but Topshop is here to change that. Their collection of denim pieces range from statement, organza detailed jackets to embroidered jeans and tulle layered skirts. 


Denim is, and always will be, a versatile and timeless fabric that exudes casual-chic. However, for a while we got stuck in a perpetual cycle of mom jeans versus skinny jeans, season after season. For AW16 and SS17 denim dominated the catwalks, with frayed hems and ripped detailing updating the classics. 

That being said, you can't beat a classic cut and well-tailored pair of jeans! Topshop caters to the masses by offering 'petite' and 'tall' collections, meaning you can invest in timeless denim that will fit like a glove. 

Scroll and shop below for our top picks! We'll race you to the checkout... 

Photo Credit: Topshop 

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Shopcade
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This week's most sought-after pieces are all sports luxe, you guys sure know what you want! From Ellesse to Adidas, the top 10 top pieces are all of the athleisure genre.

Style them up and incorporate these into your every day looks, or stick to the basics and work out in them...just in time for the new year! 

Photo Credit: Pinterest

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Shopcade
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Want party-ready jackets, hand picked by Shopcade Fashion Editors? Of course you do. Step right this way, and shop/lust/love after our must-haves, from Farfetch investment pieces, to Topshop wardrobe basics, and many more. 


Scroll below to shop this week's Editor's Picks...

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Chloe Laws
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chloelaws

Creating a foundation wardrobe is part of growing up, the older you get the most you realise how important it is to have a few key pieces that you can mix and match. Trends are fabulous but they are a lot easier to work with when you have a savvily curated collection of basics. 

Every fashion lover knows that there are some pieces that will always look chic and never loose value, for example: 

1) A black blazer

Why? Because a black blazer instantly smartens up any look and can transform something casual into smart-casual. 

2) A white shirt

A white shirt can make a look crisp, elegant and refined. Simple but oh so effective. 

3) Leather trousers 

They add an instant edge, plus can transform any look into something that is sartorially progressive! 

4) An LBD

No explanation needed. An LBD is every woman's go to evening piece. Timeless and oh so sexy. 

5) A Trench Coat

The Parisians know how to do chic, steal this style from them to update your wardrobe. 

Investing in the 20 pieces listed in the edit below will save you money, but more importantly time, in future. Working with these basics and building upon them with statement or trend driven items is the most hassle free way to dress, plus there's never the fear of "I've got nothing to wear". 

Shop the edit below and get inspired...

Photo Credit: Pinterest 
Video Credit: Carly Cristman 

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Nainika Agrawal
nainikaagrawal added a look via the mobile app

Feeling lazy while everyone else is busy planning elaborate Halloween costumes? Well, don't worry—you can still have a costume without much effort! All you need is an LBD and a few black accessories. 


With these wardrobe basics on hand, you can pull off the coolest and easiest Halloween costume of the year: gothic chic! Simply pull on your favourite black dress, black shoes, some black accessories, and a black smokey eye. Ta-da!  

Need to buy some of this stuff? Scroll down and shop our edit below!

Photo Credit: Pinterest

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Shopcade
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Broke this month? Revamp your closet with a few key basics and get a bunch of killer looks without breaking the bank… iKrush is currently offering 70% off on selected styles! Be the first to get your hands on their must-have pieces. From thigh high boots, parka jackets, party season ready dresses and much more...


Drop everything you were doing and shop NOW!

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Shopcade
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NY based fashion and accessories emporium Chain Candy is founded and run by Lexie Noel, who gives us the inside scoop on what inspires her and how her brand came about!

Read on for our exclusive Q&A with Lexie!

Describe Chain Candy in 3 words...

- Colorful, fun, and expressive.

How did Chain Candy come to be?

When I was in high school, it was hard for me to find clothing that was different from stores I’d shop at in Soho, New York. I felt like everything was the same. I was always a creative individual; I learned the basics of screen printing around the age of 14 & took sewing classes. I took my illustration & started to develop some garments that were personal for just myself. 

When I was 17, Chain Candy was born providing made to order garments that are either custom printed or hand dyed, cut & sewn in my studio here in Brooklyn New York. 

Where do you get your inspiration from?  

I get my inspiration from blends of colors and life it’s self. I try to combine them both together for something almost everyone can relate to and won’t find it anywhere else.  

What is your favorite piece from your collection available on Shopcade.com? 

My favorite piece is my Go Away Pastel Ombre Sweatshirt. I love the colors and the coziness of the sweater, I always get complements and giggles when wearing it!

How would you sum up the Chain Candy customer?

I think the Chain Candy customer and I are the same. The fun out going person always wanting the rad pieces of clothing and jewelry in their closet.  

Can you give us a clue about your next collection? 

As fall is approaching the next collection will be including some awesome brand new iron on patches and jackets! 

Tell us something no-one else knows about Chain Candy...

A lot of people assume I’m a huge company when reality, it’s just me handcrafting each item one by one. It all comes from a small studio!

Photo Credit: Chain Candy

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Nainika Agrawal
nainikaagrawal added a look via the mobile app

Ever since Kareena Kapoor Khan announced that she's going to have a baby, she's been putting out outfit after outfit that has convinced us that she's the most stylish mum-to-be in B-town! 


Here are our favourites from Bebo's maternity style. 

An all-white salwar kameez 
Nothing says "back to basics" like this tailored white salwar kameez with a statement necklace. 

Pastel blue off-shoulder dress 
Kareena proved that having a baby bump is no reason to not get with the latest fashion trends! In this case, she rocked the bare shoulders trend with a baby blue H&M dress while representing B:Blunt at an event. 

Black dress + bottle green trench 
Kareena was the vision of elegance in a black midi dress and a deep green trench-style cover-up when she spoke on stage at the Global Citizens event. 

Floral maxi dress + pink trench 
Trenches seem to be something of a favourite with pregnant Bebo! This time, she paired a baby pink maxi jacket with a floral dress while chilling on the sets of her Malabar Gold & Diamonds shoot. 

Baby pink off-shoulder dress 
Possibly our favourite look of the lot! Kareena was the very embodiment of the pregnancy glow in this adorable pastel pink, off-the-shoulder maxi. 

White kurta + scarf 
Another simple but cool outfit shows us that you don't have to be super glam to look put together! 

Royal blue tunic We must say that this royal blue was perfectly befitting of the begum of Bollywood.

Sabyasachi showstopper 
Yep, we saved the best for the last. Remember how Kareena made waves when she walked the ramp for Sabyasachi Mukherjee at Lakmé Fashion Week in all her pregnant glory? What a day that was.

Photo Credit: Viral Bhayani, Twitter, My fashgram, Instagram

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Chloe Laws
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Cuffing Season officially begins in September, but what is it and why has it become such a legitimised thing? Let's discuss the basics-  Cuffing season is when people, during the autumn and winter months, want to stay in rather than go out. The cold makes us antisocial, and after the party months of summer, we all just want to be lazy. 

Thing is, if you don't want to leave the house and go out with your friends, then how are you meant to meet new people? How are you meant to have sex? Apparently Cuffing Season answers this dilemma. 

Cuffing Season is the phenomenon of cuffing yourself to another person for the colder seasons of the year, and then when spring and summer comeback around you break off to enjoy the warmer months single. Intercourse and intimacy are the two goals of Cuffing Season. 

Urban dictionary defines it as "During the fall and winter months people who would normally rather be single or promiscuous find themselves, along with the rest of the world, desiring to be 'cuffed' or tied down by a serious relationship. The cold weather and prolonged indoor activity causes singles to become lonely and desperate to be cuffed". Basically, it's for when you want to stay in side and watch Netflix but want someone to partake in the "chill" part, but on a more secure basis then hookups. 

Apparently science even supports this phenomenon! Dr Wendy Walsh has stated that "we're walking around in DNA that's hundreds of thousands of years old. In our anthropological past, there was less food and resources available, and hunter-gatheres' survival happened better if you were in a pack, if you were coupled up". Ok, so evolution may suggest that it's smart, but in modern life does it really have a place? We can't all have our cake and eat it. Single summers and coupled up Christmases are ideal, but not very nice...

No one wants to go to a family parties and get asked "why are you still single?" or be the only one without a S.O. for Valentines day. But if you're happy single and want your summer fun, then it doesn't seem very fair on your Cuffing Season partner to be dragged into all that. Cuffing Season is fine, if it's mutually agreed, but most of the time the other person doesn't realised they've been cuffed. 

Someone usually gets attached, and according to Dr Walsh it's the woman- because, evolution. "women have a fertility window that men, frankly, don't -- you will see that women become more invested in their relationships". Ok, so Dr Walsh sounds a bit like she's stuck in the 1950s. But let's just let that slide. 

Maybe Cuffing Season isn't as conscious as the viral "Cuffing Season Applications", maybe it's a natural occurrence that happens because cuddles are nice when it's cold. 

So Cuffing Season sounds pretty animalistic so far, and not very romantic. But what if is actually beneficial to romance? With the hookup culture we're living in, Cuffing Season brings back serious dating, even if it's just temporary. Plus, people fall in love, so your winter beau could become more than that. 

A good cuff (or catch) isn't going to magically appear just because Starbucks have brought back pumpkin spiced lattes. You don't want someone who's just cuddly, because you'll probably have to converse during those six months. Ideally it's someone you already know, and you both mutually want to get cuffed. 

Cuffing is a bit of a silly concept, because surely if you find the perfect Cuffing Season partner then they are in actual fact the love of your life. Not just the love of your, currently rather chilly, life. 

Be prepared. WINTER IS COMING. 

Photo Credit: Pinterest 

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