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STYLE & SHOPPING.

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Lina Psaila
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Some trends grow symbiotically. Take peanut butter and jelly, or a cinched waist and statement sleeves. Ever since the waist became defined the shoulders and arms became big, puffy and oversized to exaggerate the silhouette. The statement sleeve has taken centre stage both on the catwalk and on our Instagram feeds. Early adopters include Leandra Medine sporting Rosie Assoulin's signature oversized sleeve tops. 

This season the trend expanded to the masses, from balloon to billowing and bell-shaped the impressive sleeves this year a offered in great variety to suit all tastes and arm sizes. For an uber romantic aesthetic head over to Roksanda Ilincic who presented elegant feminine dresses embellished with aethereal bell sleeves. Ellery focused on length rather than volume while Balenciaga and Jacquemus showed exaggerated 80's puffer sleeves. Over at Gucci, Anna Sui and Simone Rocha the interpretation was dramatic balloon sleeves. Thankfully we can now find most of these styles from high street brands like Zara Topshop and Mango without breaking the bank. 

Although a summer trend the statement sleeve is an absolute winner for this season. It can instantly lift any old boring wardrobe item by giving it depth and volume. It also is quite cleverly elongating and thus complementary for any figure. So unless you're prone to dip your sleeves into your dinner - statement sleeve tops and dresses will be one of your favourite purchases of the year! 

Check out our exclusive edit of the best statement sleeve items on the market this season!

IMAGE CREDITS: Instagram


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Lina Psaila
linapsaila added a look via the mobile app

Denim has historically been one of the most flattering fabrics for both men and women. It's also surprisingly versatile, adored by the high street and the high end alike. This season we are seeing more and more denim worn on top rather than just on the bottom. Infused with a touch of Americana and 70's western films, the denim shearling is having a serious moment! For SS18 denim is super playful unexpected and comfortable. This means no boring denim jackets but, lots of cutouts, embroidery, and patches.


The cool thing about shearling is that it's your perfect transition weather jacket. It's still denim - in other words, meant for the upcoming Spring season but is embellished with touches or shearling lining for those colder nights in the city. It's also super versatile! You do a double denim look, pair it with a romantic dress for a first date, with tights and sneakers for a weekend getaway, or simply with your khaki shorts and boots for a cool day look alternative! 

Check our exclusive edit of our favourite denim shearling jackets on the market right now!

IMAGE CREDITS: Pinterest, Daily Mail

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Alya Barutoğlu
alyabarutoglu added a look via the mobile app
alyabarutoglu

Our Valentine’s Day wouldn’t be complete if Rihanna didn’t do something outrageous like sock collection. Well, fortunately she did! Doing a second collaboration with Stance after the New Year’s collection, Rihanna released Valentine’s Day socks to celebrate the day the right way. These embellished socks will be a great way to try the statement socks trend. Embellished with red, black and white colours, this new collection can also be a perfect gift to spoil yourself! #socks #sock #collection #rihanna #stance #fenty #puma #badgalriri #valentinesday #vday

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Lina Psaila
linapsaila added a look via the mobile app

The lust for velvet continues to capture our imagination with Kendall Jenner and Gigi Hadid sporting the trend that has pervaded the wardrobes of trendsetters and celebrities proving to be a red-carpet staple for Winter months - especially during Award season. From Amy Adams and Rita Ora in a lavish Tom Ford, Lady Gaga and Lily Donaldson in pure black and Nicole Kidman in a plunging velvet Armani Privé dress at this year’s BAFTAs. 


Here’s why we’re still craving for that velvet touch. 

Velvet massively took off in 2017 and is still going strong this season. This time the look is more elevated - less studio 54 and more uptown-chic. Think tailored suits, swinging dresses and grandiose skirts courtesy of Prada, Koche and Erdem. 

You can go completely head to toe in sumptuous rolls of velvet, or select some velvet accessories for a touch of glamour: From quilted cross body bags to velvet embellished platforms, block heels and slingback shoes available both from designers like Prada and Rochas but also more affordable retailers like ASOS and Forever 21. 

Velvet’s main characteristics are that elaborate look due to its complex and luxurious texture. However some hues on velvet can have an undesirable effect. When it comes to colour palette opt for shades of burgundy, teal, mustard, and crimson that dominate the Winter 2018 season. 

Be the first to sport the velvet trend by selecting your favourite items from our exclusive edit below! 

IMAGE CREDITS: VOGUE, Instagram

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Lina Psaila
linapsaila added a look via the mobile app

The Super Bowl has long been associated with being more than just a game. It's a US national holiday that celebrates everything truly American: football, TV and advertising. It's a super showcase that sets advertisers back $5 million per second. On football's biggest night, the New England Patriots faced off the Philadelphia Eagles on one of the coldest games in history. The Eagles were able to defeat the Patriots with a final score of 41-33 winning their first ever Super Bowl championship. 

During the much-anticipated halftime show, Pink sang the "Star Spangled Banner" before her favourite team, the Eagles, flooded the stage. Then Timberlake took to the stage for the first time after the controversial performance with Janet Jackson in 2004. He began in a basement of a nightclub which turned out to be the foundations of the stage. After making a few grimaces to his dancers he emerged off the ground with a medley of his 00's hits: Rock Your Body, Seniorita, SexyBack and many more. 

JT then covered "I Would Die 4 U" as a tribute to the Purple Rain singer alongside a video of the late singer. The visual wasn't exactly a hologram and for good reason. Back in 1998, Prince had compared the idea of him being presented on stage as a hologram "demonic". Sheila E. had confirmed via Twitter that Timberlake would avoid performing with a hologram. The projected image though of Prince performing in the back caused a Twitter uproar. From comments to jokes, it was a Twitter rampage. One user pointed out that they preferred "Odell Beckham and Eli Manning covering Dirty Dancing" to JT's performance. 

Watch the full Pepsi Super Bown LII Halftime Show. 

His outfit was head-to-toe Stella McCartney, in keeping with his latest Americana rebrand. And he's not the only one. The Western Americana styling has been making the rounds as one of the biggest trends of the season. Kendall Jenner, Bella Hadid and sister Gigi have been spotted many Americana items from pearl embellished denim jackets to western style boots, distressed jeans or leather biker jackets. 

Want to get in on the Western style trend? Shop the best items on the market now from our expert edit below! 

IMAGE CREDITS: CNN, Instagram  

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Hattie Cotmore
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hattiecotmore

Rihanna has a way of making anything cool. So when she announced her make up line, Fenty Beauty, last September all eyes were eagerly awaiting her outfit for the launch. Of course she went for something only Rih would look so good in. Whilst most of us battle with the Disney princess connotations of tulle - no this is not out of my costume wardrobe - Rihanna looks incredible. The lavender fabric is utterly feminine and Rihanna looks stunning in this pastel look. Embellished with understated jewellery and a relaxed hairstyle the outfit is complete. Image: Getty

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Felicia Pennant
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We’ve got Scotland on the brain today because it’s Burns Night and it just so happens that the kilt is a key skirt shape for Spring Summer 2018. The former is a celebratory day in honour of Robert Burns, who’s regarded as Scotland’s national poet and the brains behind ‘A Red, Red Rose.’ Which is as good an excuse as any to indulge in a little haggis or a couple of hot toddies tonight. Take a look at the Balenciaga’s runaway show back in October. Iconic Scottish model Stella Tennant strutted out in an oversized stripe shirt, hybrid boot/leggings and the real star of her outfit? The tartan skirt in between, embellished with a silver charm belt. More polished than punk, even in Creative Director Demna Gvasalia’s progressive world.  


The kilt is traditionally a menswear garment, made of a clan’s unique tartan, with a sporran (purse) on top and nothing underneath. But the skirt has understandably crossed over into womenswear with a few tweaks of its own and a rebellious attitude thanks to punks and grungers appropriating it. Now you can find a kilt in a range of fabrics, patterns and colours, and then you can pick your ideal length and placement of pleats/leather straps. Mini lengths do still bring Catholic school-girls to mind, but also cult ‘90s film Clueless; while midi lengths are look-at-me elegant. And with checks never really out of style, you’ll wear your kilt year after year. 

Check out the gallery above for kilt styling inspiration and then shop your favourites from our edits of top picks below. 

Image credit: Pinterest.

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Federica Caiazzo
The kilt-inspired skirt is so cool!
Lina Psaila
linapsaila added a look via the mobile app

We're always in a rush as soon as the first images of Haute Couture Fashion Week come in, as the perfect inspiration for the months to come. As well as admiring the creations on the runways this is also where the most elaborate styles come alive in the streets of Paris. It's the best place to witness the early 2018 trends into action from luxe designer bags to decorative coats and prom-like tulle dresses. 


There are a few items that we absolutely loved that came up from the streets of Paris. Cat Eye Sunnies Just ask Kaia Gerber and Bella Hadid. Kaia appeared on Friday, January 19th with an uber cool model-off-duty look, encompassing a pair of cat-eye glasses, jeans, and a white rollneck. A few days later, Bella appeared in a similar style of sunnies that completed her head-to-toe black leather ensemble. 

Colourful Faux Fur 

An array of fashion influencers appeared in a beautifully cosy faux fur coats in an impressive variety of colours like deep blues, greens, and ultraviolet including Olivia Palermo's choice.

Tailoring 

Male-like androgynous dressing is the uniform of the empowered female. Just like Winnie Harlow as the model did in her tapered black trousers, crisp white blouse and a long cape at the Christian Dior Haute Couture SS18, on Monday, January 22nd. 

Floral Embroidered Bombers 

These jackets have been appearing everywhere lately so it's no surprise they were front and centre at PFW. Olivia Palermo sported a heart embroidered bomber jacket on her way to the Schiaparelli Haute Couture SS18 show on Monday, January 22nd. 

Berets 

It wouldn't be Paris Fashion Week without berets. Just ask Cindy Crawford and Naomi Campbell as they embellished their headgear with black leather berets. 

Shop the PFW must-have items from our expert edit below! 

IMAGE CREDITS: VOGUE.com

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Shopcade
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It's common practice scrolling down your Insta feed and coming across many lust-have items. Unfortunately, those influencer must-haves are rarely affordable. At the moment, we're absolutely crushing over "In the Frow" Victoria's new winter favourites that reflect her eclectic sense of style. Luckily, her mix and match aesthetic allows not only for imagination but also for a sensible budget. 


We're feeling especially lucky since all of her must-have items from Ted Baker are now on sale (on a second mark-down to be exact!) This means more room in our closets for winter merchandise. Take your pick from casual loungewear to black tie gowns and daily essentials all designed in the truly unique and British sense of Ted Baker! Have fun with a myriad of outfits embellished with quirky details and witty slogans encapsulating Ted Baker's identity. 

Update your winter wardrobe by incorporating Victoria's gold floral pantsuit, or wrap the faux fur pink scarf around your neck as an elegant solution to winter's tantrums. Travel in style by opting for a Ted Baker jumper and pairing it with a pair of blush pink trousers, just like Victoria. 

Hurry! Sale ends soon! Shop our Ted Baker sale edit below, now with further reductions. Terms and conditions apply. 

In partnership with Ted Baker

Image credit: Ted Baker.

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Lina Psaila
linapsaila added a look via the mobile app

The Critics Choice Awards are just another excuse for us to look at more mesmerising red carpet gowns. This year the award ceremony's red carpet exceed expectations because of its predecessor, the Golden Globes, featuring only black gowns. So you can understand our yearning for colour, patterns and bold silhouettes. And after careful consideration, we have to admit that the CCA did not disappoint! 


The stars turned up on the carpet decked in a rainbow of colours and lots of sparkle! For example, Wonder Woman Gal Gadot opted for glitz in a sparkly Prada silver dress, Yara Shahidi and Octavia Spencer went for royal purple, while Mary Elizabeth Winsted from Fargo, opted for a dreamy colourful chiffon dress. Nicole Kidman's pink see-though was an absolute showstopper while Olivia Munn dazzled in a red dress embellished with precious stones. 

Thirsty for more looks? Head to our gallery for more inspiration and shop your favourite styles from our expert edit below! 

IMAGE CREDITS: Instagram

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Alya Barutoğlu
alyabarutoglu added a look via the mobile app
alyabarutoglu

Are you looking for a way to wear denim in for New Years? Try opting for an embellished jean. I tried the denim look with a silk top and embellished jeans. It looks casual yet with bling bling! Get my look with my finds in this list!

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Hattie Cotmore
hattiecotmore added a look via the mobile app
hattiecotmore

As I've said this season Topshop he been the place to shop, or party. Their evening wear glistens in sequins and glitter. I love this Topshop evening look from Lorna Luxe (image from her Instagram @lornaluxe). This crinkled vinyl dress would look fab alone but the sheer embellished top gives it extra finesse. It completes the dress as an outfit, and maybe throwing on a faux fur would complete it all the more.

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