"Everything in design is about having a view point and elaborating it, executing it and how well it is done".
The wise words of a designer who is born out of her love for Japanese aesthetics.
Meet Shenali Sema - Designer and Creative director at MORPHE.
A graduate from the National Institute of Design, she draws inspiration from the iconic 'Great Wave of Kanagawa', though her explorations are more delicate.
She believes that the roots of the designs for her baby - MORPHE, stand strong with a flavor of re-inventing the idea season after season.
Also, a fashion graduate from Central Saint Martins, London, her sensibility dialogues her reach to the masses. A yearning for affordable designer wear, she has started a line for the Bombay Electric and Jabong.com.
She's definitely got the buzz, alright, and rocking these Koovs clubmasters, you too can contribute to being cool. Scroll below, share the buzz and shop!
Photo Credit: Aman Makkar / Shopcade X Koovs
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