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STYLE & SHOPPING.

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Shopcade
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The search for the ultimate winter boots is over thanks to Dear Frances. Designer Jane Frances launched her luxury footwear brand in London in 2014 with a timeless-with-a-twist ethos and exquisite craftsmanship at its heart and it’s generating quite the buzz. Chances are you’ve seen the now cult Spirit boots, a classic, heeled ankle style, on the likes of Kendall Jenner, Bella Hadid and Amal Clooney in various colours, highlighting their cross-generational appeal and unparalleled versatility. And there are the Float boots, Dear Frances’ take on the Chelsea boot, which have lucite accenting the wooden heel- a genius identifiable detail that is fast becoming a signature. Every elegant style has been designed with comfort in mind, to be easily worn all day, every day for years to come. 


Dear Frances also deserves credit for its ethical production processes and partnerships with non-profit organisations. The boots are expertly crafted by artisans in Italy, at the same family-owned factory where London College of Fashion graduate Frances previously interned, and with only the finest sustainable materials- from supple leather and suede to decadent velvet are used. The theory is that by creating the highest quality boots possible at an accessible price point, waste and over-production will be minimised as they’ll endure. Clearly these are boots worth stockpiling and investing in, even more so when you realise that the brand sends a pair of shoes to a person in need for every pair sold. It’s part of Dear Frances’ mission to help people worldwide while creating shoes that make you look and feel amazing. 

Check out the current collection’s highlights in the gallery above and shop your favourite in the edit below. 

In partnership with Dear Frances

Image credit: Dear Frances.

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Lina Psaila
linapsaila added a look via the mobile app

It's always a good time to start taking care of our skin. A comprehensive beauty routine can allow us to retain a youthful glowing skin for much longer. So what does that routine comprise of, you ask? Don't worry we have you covered! Read on for all the essentials you'll need.


1. Minimise those Pores 

The older we get the more expanded our pores likely to stay. Try a cleanser with salicylic acid that breaks down the oil in the pores. 

2. Try the Strip 

In order to deflate and clean pores, you'll need some strips 

3. SPF 

Ageing skin's best friend is a broad-spectrum sunscreen with at least an SPF 30. Slather a great portion of SPF on your face and body. 

4. Beauty Sleep

According to research if you sleep at least 15 minutes earlier you're bound to shed a few lines off your eyes. The dark circles will diminish significantly if you add a few more minutes to your sleep. Extra tip: log off and avoid exercise before going to bed. 

5. Slather on the Antioxidants 

Try products containing caffeine, green tea, pomegranate, or Coenzyme Q10 for the best results! 

6. Retinol Wonder 

Retinol really does wonders for the fine lines but don't overdo it as it can increase sun sensitivity making you itch possibly. Instead, dab small portions or dilute them with plain moisturiser. 

Ready to shed a few years off? Shop your essentials from our expert edit below!

IMAGE CREDIT: Instagram

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Felicia Pennant
feliciapennant added a look via the mobile app

You probably heard about the controversy surrounding one of H&M’s kids slogan hoodies earlier this month by now. Which got us thinking about the perils of wearing a seemingly innocent slogan without considering the repercussions. Because as that story showed, you might not be offended by the message spelled out but other people who see you in real life and/or on social media in it might be and they could aggressively confront you about it. Swear words (disguised or not) and double entendres are most problematic as you have no idea of knowing what meaning individuals place of different words or phrases. On the other hand, why should you and your clothing be censored? One of fashion’s fundamental principles is freedom of expression and we are lucky enough to live in a country where we can wear what we want. While there are lines that shouldn’t be crossed (nothing discriminatory, racist, homophobic, sexist etc), you should be able to wear your sense of humour or thoughtfully share your opinion should you wish. 


As a general rule of thumb, though, we’d say if you’re in doubt, don’t wear it out. Stick to the positive, easy-to-laugh at, empowering and motivational phrases that are sure to spark a smile or provoke conversation. Also be sure that you believe in and stand by what your hoodie says as you will be judged by it. Dior arguably sparked the new wave of slogan clothing with their ‘We should all be feminists’ t-shirt, inspired by Chimamanda Ngozi Adichie’s powerful Ted talk and essay, and printing or embroidering words on a warmer hoodie is a winter-perfect upgrade. 

We’ve rounded up our favourite slogan hoodies for women, men and children for you to shop in our edit below. 

Image credit: Pinterest.

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Lina Psaila
linapsaila added a look via the mobile app

It's true that dressing for work everyday especially if you work in the creative industry can be a bore or an extra piece of anxiety you don't need in your everyday life. It's actually why Mark Zuckerberg and Steve Jobs used to wear the same "uniform" outfit every day (so not the same actual clothes but their clones so to speak) so they would have one less decision to worry about. And we know what they're talking about! 


There are many times when you can simply get away with a simple trouser and shirt combo, but especially during the winter season, we tend to fall into the 'samey' outfit trap. Sporting the same sweater a few days in a row. Dressing for work shouldn't be difficult if you simply invest in a few key items. For example, you have to own a versatile suit or a few blazers to choose from and wear them with shirts, jumpers, or t-shirts. Then go for a really great pair of trousers coupled with work- sweaters. 

If you want to step out the usual blazer and trousers uniform opt for a midi skirt, a pair of corduroy pants or (if your workplace allows it) a funky jumpsuit. If you own the key ingredients it should be fairly easy to mix and match in order to create an elegant outfit Monday to Friday hassle-free. 

Don't you believe us? Just head to our gallery for more inspiration and shop the best work outfits from our expert edit below! 

IMAGE CREDIT: Instagram

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Thiara Collorec
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Parmi les bonnes résolutions de Janvier, il y a celles qu'on sait qu'on ne vas pas tenir. Arrêter les Petits Lu. Se mettre au CrossFit. Se détendre sur Tinder. Mais il y aussi des objectifs parfaitement tenables, comme en finir enfin avec le désordre. 


Comment ? En vous y prenant correctement. Si vous n'avez pas entendu parler de la magie du rangement, ce post est pour vous. Passionnée de rangement depuis l'enfance, Marie Kondo en a fait un métier - et un best seller. 

Ses conseils pour avoir une vie organisée sont plein de bon sens et tournent autour d'un seul but : être heureux. En suivant quelques règles, simples et efficace, voilà comment vous rendre la vie plus facile, organisée, et donc heureuse. 

1. Ranger une bonne fois pour toutes. 

Ranger petit à petit ? Une mauvaise idée selon Marie Kondo, pour qui "le secret du succès est de ranger d'un seul coup, complètement et aussi vite que possible". Ce qui ne veut pas dire en finir en trois jours. La période de rangement peut s'étaler en plusieurs mois, mais une fois lancé le processus, on y va. 

2. Jeter ! 

Avant de ranger, il faut se débarrasser de tout ce qui nous encombre inutilement. Sans pitié. Pour faire le tri, Marie Kondo a sa méthode : on prend l'objet dans sa main et on se demande s'il nous met en joie. Si ce n'est pas le cas, du balai ! "Ne gardez que les choses qui vous touchent. Sautez ensuite le pas et jetez tout le reste. Vous redémarrerez à zéro dans un nouveau mode de vie", écrit elle. 

3. Trouver les catégories 

Après l'étape des sacs poubelle, Marie Kondo invite à classer les objets par famille. "Commencez par les vêtements, puis passez aux livres, papiers, objets divers et terminez par les choses dotées d’une valeur sentimentale. Si vous réduisez le volume de vos affaires en respectant cet ordre, vous serez surpris de la facilité avec laquelle vous exécuterez ce processus." 

4. Tout rassembler 

Pour trier une catégorie d'objets, on commence par les assembler. Certes, le désordre sera à son comble, mais c'est le seul moyen d'avoir une vision d'ensemble et une idée réelle du volume occupé par ces objets. À vos placards ! 

5. Chaque chose à sa place 

"Décidez donc de l’emplacement de vos affaires et, quand vous vous en êtes servi, rangez-les à leur place. C’est la condition sine qua non du rangement efficace". 

6. Bien plier ses vêtements 

Marie Kondo a sa propre méthode pour ranger les vêtements, et explique comment plier chaque pièce. Elle préconise de les ranger "debout plutôt qu'à plat" pour ne pas les écraser, de ne jamais nouer ses collants ni rouler ses chaussettes en boule. Tout un programme. 

Découvrez notre sélection et trouvez de quoi vous équiper ! 

Crédit Photo : Pinterest  
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Lina Psaila
linapsaila added a look via the mobile app

Kate Moss turned 44 today, and for more than 20 years she has been infusing the fashion industry with her unique sense of grunge and boho style, her edge and her overall completely effortlessly elegant aesthetic. The truth is that she has had an excellent training of top designers, stylists and fellow models that have worked with her. So she has developed her unique formula of Kate Moss style that relies on a few simple style rules. Shopcade investigates.


1. Go for an edgy denim 

We 've always associated denim with Kate Moss but she's always gone for the denim underdog - the styles that weren't on trend at the time. From low-cut skinny jeans to wide -legged jeans and animal print she's worn all kind of styles and it has always been ahead of their time. Kudos! 

2. Quality 

Moss is not a fan of the high street. Even though she has launched many successful fashion lines with Topshop she always goes for quality. One of her favourite past times is discovering second-hand clothing from Portobello market. 

3. Timeless Prints 

 You could say that Moss is a print queen. She loves her leopard print, polka dots and a few 70s funky patterns. But she always goes for the ones with classic appeal. She would never go too crazy which explains her effortless yet edgy look.

4. Jewellery 

When she wants to draw attention from the clothes she turns to jewellery and diamonds to be exact. From 19th-century drop earrings to sapphire and ruby bangles she knows how to make any dab outfit spark. 

 Head to our gallery for Kate Moss best style moments and shop her essentials from our expert edit below!

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Felicia Pennant
feliciapennant added a look via the mobile app

We often find ourselves thinking what would Veronika Heilbrunner do? when it comes to styling boyish beige boots. The German fashion editor, co- founder of hey-woman.com and streetstyle star is renowned for wearing hers come snow, rain or shine and the subversive cool of her unexpected shoe of choice is very evident in her must-follow instagram feed. Chunky and lace-up, they look insanely comfortable- compared to the heels her colleagues are sporting- and add few inches to her modelesque frame. What we’ve learnt by scrolling through is that as casual as these boots may seem, they’ll work wonders with a sequin mini dress on the red carpet too: just like Heilbrunner wore them for the Fashion Awards 2017 back in December. She rarely teams them just with jeans, interestingly enough; and usually veers from pretty dresses to knockout trousers looks making these beige boots her signature touch.  


The best thing about Heilbrunner’s boot obsession is that she’s not picky about brands. Timberland’s cult Radford boots are one of her go-tos, banish any thoughts of JLo’s heeled pairs our of your mind, and won’t break the bank. If you’ll willing to spend a little more, Acne and Altuzarra are designer brands she’s stepped out in. Then wear them with everything in your wardrobe- the blonde’s even worn hers with black tights which we weren’t feeling until we saw it on her. 

Check out Heilbrunner’s best booted looks above and then shop our edit of the best boyish beige pairs available now. 

Image credit: Pinterest.

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corina bello
mcorik17 added a look via the mobile app
mcorik17

Wherever you look back, either to the catwalk or the street, the Matrix trend is everywhere. If we refer to sunglasses, the future is just like that, futuristic, with black lenses and thin frames that give the appearance of a warrior force that is still modern.Have a look at our gallery for more inspiration! .Credits: Pinterest

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Felicia Pennant
feliciapennant added a look via the mobile app

Just when you thought your awesome winter coat couldn’t be one-upped, ask yourself this: is it reversible? If so, you’ve got two of them for the price of one and much more bang for your buck this winter. By simply turning it inside out, you’ve doubled your wardrobe options instantly and there’s little chance of getting bored with your outerwear as the mercury continues to drop. And we’ve noticed that there tends to be a more muted, classic side and then a bolder, statement-making side for when you want to be the centre of attention. 


Right, so which one to choose? Choosing a reversible coat is a great to half-commit to a trend you know will pass or you’re not really sure about. There are such wonderful contrasts between the two sides: fluffy and smooth, patterned and plain, bright and neutral and more allowing them to be dressed up and down to taste.These special styles are available for both women and men in almost every coat type- trench, quilted, shearling, waterproof included- so there’s no excuse not to try this trend. 

Shop the best ones we’ve seen for women and men below. 

Image credit: Pinterest.

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Lina Psaila
linapsaila added a look via the mobile app

As we were looking for the must-have item of the week one kept creeping up: the Timberland boot. Even though styling them can be proven a difficult process it's actually one of the most stylish pieces of clothing you can own. Their clunky, chunky nature similar to that of Dr Marten boots instantly gives off an edgy vibe that can elevate any piece of clothing. 


One of the biggest fans of the Timberland boot (apart from 90s RnB stars and Rihanna) is fashion editor Veronika Heilbrunner. She wears them with denim and softens the look by adding a faux fur coat. Or she edges up a regular long black dress by throwing on a pair of Timberlands. Who said that a classic Channel suit should be worn with a pair of conventional black slingbacks? Not Veronika. Her footwear boot of choice is again the Timberland boot. If you' re looking for a more urban approach go back to that early 90s styling or Rihanna's version and sport them with oversized trousers, denim more specifically. Voila! You're Timbaland ready! 

Head to our gallery for more style inspiration and shop your favourite Timbaland boot style from our expert edit below. 

IMAGE CREDIT: Instagram

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Lina Psaila
linapsaila added a look via the mobile app

As we keep our track on our New Year New You content organising and planning for a more fruitful and productive year, we couldn't leave out the amazing Japanese organizing consultant and author Marie Kondo. Her bestselling book "The ", had helped myriads of men and women to tidy up their house, environment even their personal and professional lives. Here are a few of her secrets to success: 


Lesson 1 Tackle Categories, Not Rooms 

Even though we tend to take on one room at a time Kondo's advice is to tidy by category and deal with each category separately, for example, tackle all your books at once. Begin with clothing, go through more emotional items later such as books and old photographs. 

Lesson 2 Respect Your Ownership 

One of the best ways to avoid messiness is to truly value each item. You wouldn't leave that dress on the floor if you really respect it right? 

Lesson 3 Get Over Nostalgia 

Make two categories of things that are worth saving such as your sentimental memorabilia and the ones that are kept by habit or laziness. Throw the second category away and start storing the first. 

Lesson 4 Purge is Good 

One of her best rules is to keep only what gives you joy and it's much easier than you think. Start by putting on some music that makes you equally joyful. 

Lesson 5 Go for the fold not the hang 

Once the purge session is over it's time for storing. Rather than folding Kondo thinks a lot of our clothing would be "happier" folded in a dresser.

Lesson 6 The Fold 

Her vertical folding technique makes everything easy to spot and hard to mess up. FOlded this way clothing looks like fabric origami ready to line your drawers in neat rows. 

Ready to try the Marie Kondo's way? Shop your organising essentials below and get to work 

IMAGE CREDITS: Instagram

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Lina Psaila
linapsaila added a look via the mobile app

New Year means new shows and a new opportunity to discover what twisting plots, haunting performances and amazing sceneries that tv has to offer. We here at Shopcade have rounded up the best shows you need to binge on this year:   


THE CHI (SHOWTIME, JAN 7) 

The series follows a group of residents of the South Side of Chicago wanting to better their lives featuring an amazing cast headlined by emerging star Jason Mitchell director Rick Famuyiwa and star of last year's best Oscar film "Moonlight". 

THE ASSASSINATION OF GIANNI VERSACE: AMERICAN CRIME STORY (FX, JAN 17TH) 

Following on the very successful real-life crime anthology of The People v O.J. Simpson, season two exposes the murder of fashion designer Gianni Versace - shot at his home in Miami in 1997. The series features an A star cast including Penelope Cruz as Donatella Versace, Ricky Martin and Darren Criss. 

THE ALIENIST (TNT, JAN 22) 

One of the most talked about series of the new season produced by Cary Fukunaga (if say True Detective - the first season rings a bell!) while Jacob Verbruggen (who has worked on London Spy and Black Mirror) was employed as a showrunner and director. It tells the story of Teddy Roosevelt before he came into office when he was serving as New York Police commissioner and he got the help of a criminal psychologist (Daniel Bruhl), a newspaper illustrator (Luke Evans) and secretary (Dakota Fanning) to catch a deadly serial killer of the time. 

WACO (PARAMOUNT NETWORK, JAN 24TH) These miniseries tell the story of Waco 1993 Texas siege that lasted 51 days and left 76 people dead. Expect mesmerizing performances by Taylor Kitch as Branch Davidian leader David Koresh and Michael Shannon as FBI negotiator Gary Noesner. Keep your eye out for unsettling mullets!  

UNSOLVED - THE MURDERS OF TUPAC & THE NOTORIOUS B.I.G. (USA, 2018) 

As the title suggests, the series tells the stories of murder mysteries of the deaths of rapper megastars Biggie Smalls and Tupac Shakur. They were gunned down at an early age and at the height of their careers as they were representing a coastal feud as well. The series chronicles the two extensive investigations that revolved around the heinous murders. 

Ready to binge on your favourite TV series? Shop some cosy wear essentials from our expert edit below, it's time to hibernate! 

IMAGE CREDITS: IMDB

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