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STYLE & SHOPPING.

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Emily Beeson
emilylavinia added a look via the mobile app

Every fashion-forward shopper knows the name Browns Fashion – after all, it’s been an undisputed go-to for high-end style and scoping out design’s rising stars since 1970.

With Insta-friendly storefronts, cool collections and a host of collaborations with the world’s hottest brands – see last month’s iconic Off-WhiteTM launch – when it comes to shopping, Browns Fashion is one of the spots that puts London on the map. 

Browns has just launched their new-season sale, offering up to 50% OFF designer fashion from the world’s most coveted brands.

We’ve scoped out some of this year’s biggest trends to make things easy for you and picked out a few of the best pieces for whatever comes your way – we know you’ll love these Editor-approved pieces as much as we do.

Browse the edit below and get in on the summer sale action while you can – these pieces won’t be around for long… 

In partnership with Browns Fashion.

Follow us on INSTAGRAM for more style and shopping inspiration.

Keep up with Browns Fashion on INSTAGRAM for more designer sale goodness.

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Shopcade
shopcade added a look via the mobile app

This season the desert tones of the wild west are everywhere. Muted yellow, dusty rose and warm, glowing tan are dominating our Instagram feeds. These tones evoke a sense of mystery and adventure - think lonesome cowgirls with tumbledown tresses and freckled noses chasing the sun across the dunes. 


It’s no wonder Roxy made the romantic outlaw their muse for the summer collection. Their latest swimwear offering blends timeless silhouettes with maverick twists and draws on western staples like oversized button-downs, artisan embroidery and bold earthy hues.

Our favourite pieces for long relaxing days in the sun include the Little Bandits one-piece suit#1155cc"> in berry and blue-toned botanical print, the gorgeous Bohemian Vibes Athletic Tri Bikini Top and matching bikini bottoms. As always, Roxy lead the way with cool-girl aesthetics and functional design. Soft resistant stretch fabrics make the new collection as ideal for sunbathing as it is for water sports and island adventures. 

Come sundown, throw a chunky knit over your western-inspired bikini - we love the Livin’ Sunday Cardigan for understated beach babe vibes. If you hurry you can snatch the cardigan and an array of other special finds with an extra 30% OFF as part of the Roxy Memorial Day Sale.

Are you ready to channel your inner outlaw? 

Browse our favourite pieces by Roxy in the edit below and ready your summer line-up for the pool, the beach and beyond... 

Follow us on INSTAGRAM for more style inspiration. 

In partnership with ROXY. 

IMAGE CREDITS: ROXY 

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Emily Beeson
emilylavinia added a look via the mobile app

It’s not often a brand manages to be beautiful, well made and affordable all at once, but People Tree seem to have nailed all three. The British brand has been creating gorgeous, ethical collections for years, leading the charge for sustainable fashion that looks, feels and does good.


Worn by celebs like Emma Watson and Alexa Chung and famed fashion bloggers like Susie Bubble, the brand offers up a blend of boho and tailored pieces with cool British twists. Collaborating with high-end fashion designers and iconic institutions like the V&A on exclusive capsule collections, People Tree is a brand loved by cool girls all over the UK. 

Now, you can shop the label’s SS18 collection on SHOPCADE. Discover soft ruffles, ditsy floral prints and classic white dresses with broderie detailing. Paying homage to vintage and romantic styles, there are also pieces for those that want to go bolder.

Make a statement in tropically-influenced prints and of course, hints of this season’s IT-colour: sunshine yellow. Cool cuts and silhouettes make it easy to to show off that tan and even flash your tummy in the brand’s simple white bralette  the perfect holiday piece created especially for summer.

All crafted from sustainable and organic materials, People Tree’s latest collection is the perfect way to step into the sunnier season looking and feeling your best.

In partnership with People Tree.


IMAGE CREDITS: Pinterest

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Emily Beeson
emilylavinia added a look via the mobile app

It’s great when things start to hot up outside, but when your summer holiday seems a million miles away and you have your day job to contend with, looking office-appropriate and remaining cool in the heat can pose a conundrum.


We know this feeling all too well, so we looked into the best ways to stay cool, look cool and feel cool when it’s too hot to think... 

Classic 

Go for a pair of flared pants and balance your silhouette with a short boxy camisole, a pussy-bow blouse or a luxe silk tee. Opt for light breathable fabrics and team with simple gold jewelry and a cool oversized tote. 

Romantic  

Opt for a floor-skimming summer dress in a unique print. Jazz it up with a pair of mules and keep your accessories sleek and pared down. Tidy hair and minimal make-up will ensure you still look office appropriate while feeling breezy. 

The jumpsuit

The summer wardrobe hero – a lightweight jumpsuit in black, navy or white always looks sleek. For a vintage-inspired look, opt for a wide-leg style and for a modern twist, seek out a tailored number to pair with barely-there sandals.

The skirt  

A midi skirt will raise your on-duty game to new levels when paired with the right ensemble. Invest in a statement piece – think print, metallic, tulle and pleats – and team it with a simple white shirt or blouse. Finish the look with a mini cross-body bag and nail summer dressing.

Ready to try these fail-safe looks for yourself? Find everything you need in our edit below…  

Follow us on INSTAGRAM for more style and shopping inspiration. 

IMAGE CREDITS: Pinterest 

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Federica Caiazzo
federicacaiazzo added a look via the mobile app
federicacaiazzo

Dolce & Gabbana’s new fragrance “Garden” is a real ode to feminine beauty through a floral interpretation. This is gonna be the perfume of my summer 2018! Have you got a new one? #dgbeauty

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Marianna Nagy
mariannanagy added a look via the mobile app
mariannanagy

Okay ladies, I want to show you my favourite pieces this summer. The green colour is the most fashionable this year. This colour is elegant, girly, bright. I think every woman should keep one of them in her cupboard. Look at these beautiful, dressy green wide leg trousers. Have you got any in your wardrobe? It's perfect with a black or white top, and high heels. If you want to be a stylish lady, try one of them on yourself. You will see, the others will love your new daily look. Will you try it?

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Federica Caiazzo
federicacaiazzo added a look via the mobile app
federicacaiazzo

I love this make-up showed by Poppy Delevingne. Nude colors will be perfect during Summer to highlight your suntan. Have you found your favorite shades yet?

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corina bello
mcorik17 added a look via the mobile app
mcorik17

Summer dresses are one of the most comfortable garments to wear during the transition season. Choose one of medium length and combine it with a coat or long vest and closed shoes. Credits: Pinterest

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Federica Caiazzo
federicacaiazzo added a look via the mobile app
federicacaiazzo

What makes a perfect dress to you? My favorite seasonal dress for summer is the one that embodies my spirit: colorful and cool! And what’s you favorite one? #dress

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Marianna Nagy
mariannanagy added a look via the mobile app
mariannanagy

Be a fit woman! The summer is here, and you have to work for your dream body. ;) I recommend you this Nike jumper with those runningh shoes and cosy leggings. 🏃‍♀️

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Shopcade
shopcade added a look via the mobile app

If you're going to rock a pair of designer shades you might as well go big. Think 90s hip-hop meets futuristic space cadets with a little Holly Golightly thrown in for good measure.


From Saint Laurent to ASOS there's a style to suit everyone out there. So, whether you prefer round, square, classic tortoiseshell or bold blush pink, browse our edit of the best and rock a bold look this summer. 

After all, everyone looks cool in sunglasses so the bigger, the better... 

Follow us on  INSTAGRAM for more style and shopping inspiration. 

IMAGE CREDITS: Pinterest

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Emily Beeson
emilylavinia added a look via the mobile app

Our weekly sale round up is back and we’ve got some top-shelf deals to share with you this weekend. Whether you're searching for the perfect midi dress for a warm-weather wedding or a luxe pair of summer sneakers, we've got you covered with the best high-end and affordable sales of the week...


ENDS 24/06  

Moda Operandi is offering a luxurious extra 15% OFF selected lines.

ENDS 25/06  

Boohoo is giving you a helping hand with 30% OFF maxis and midis.

Banana Republic 20% OFF full priced styles so you can stock up on polished pieces.

ENDS 29/06

ASOS has launched its summer sale with up to 70% OFF across the site.

River Island is treating you to a hue sale with up to 70% OFF new-season styles.

AllSaints have kicked off the summer with up to 50% OFF cool signature pieces.

ENDS 02/07

MATCHESFASHION.COM is making designer dreams come true with up to 60% OFF.

Forever21 is treating you summertime styles with to up to 50% OFF.

Browse our sale edit below for the best bits from our must-shop brands this week…             

Follow us on INSTAGRAM for more style and shopping tips.

IMAGE CREDITS: Pinterest  

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