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STYLE & SHOPPING.

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Lina Psaila
linapsaila added a look via the mobile app

It's very common to get stuck in a jewellery routine. As they constitute a very personal and occasionally expensive business it makes sense that we narrow it down to a select few necklaces, rings, bracelets and earrings and wear the same every day; unless we restock. But whether those items are emotionally valuable to you, for example, a ring passed down from your mother or a family heirloom with a great significance, or even just a ring that you purchased to celebrate a momentous occasion they tend to become second nature. We put them on and that habitual thing ends up becoming a very repetitive process that may, in fact, hinder our ability to experiment and evolve our looks. 


Actually, jewellery provides many avenues of self-expression through new styling techniques or picking statement earrings that say something about you. A great styling tip is to layer your necklaces and make them stand out just like an individual statement piece would. It sounds very straight-forward but there is a difference between layering charms for example coins, to wearing statement pieces, like primitive jewellery, lettered pieces or experiment with textured items. 

Head to our gallery for more inspo and shop your favourite styles from our expert edit below! 

IMAGE CREDITS: Instagram.


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Felicia Pennant
feliciapennant added a look via the mobile app

Happy Valentine’s Day! We hope you’ve got something cool planned, whether you’re marking the occasion with loved ones or by yourself. And your outfit is a big part of that, especially if you plan on showing off what’s underneath or you have a night in and/or naughty weekend ahead. So imagine yourself opening your underwear drawer and taking a peak inside. Will you find lingerie that you feel sexiest in, that flatters your favourite features? Or everyday bras and knickers that don’t necessarily match. To be fair, your man probably won’t care either way if you’re both in the mood, but Valentine’s Day kind of spurs us to make an extra effort. We’re thinking gorgeous lace bras, knickers and bodies in seductive shades like red, black and pink; animal prints and flower embroidery will do the trick as well. Slip into some soft, elegant pyjamas if a film and pizza is more your vibe, ones you could wear out with heels if you wanted to. 


Sometimes this can be more of a minefield for men. Heart printed loose boxers are a no brainer if he wears them, ditto red tighty-whities. But do you go down the Borat route with a joke thong or mankini? Depends on his body and sense of humour. Silk is questionable but each to their own, and you can even add a personal message to a pair and get yourself some too. Ask him how he likes his pyjamas to fit and you’ll be golden. 

Shop our underwear and PJ recommendations for her and him in the edits below. 

Image credit: Pinterest.

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Lina Psaila
linapsaila added a look via the mobile app

This week, our Influencer Focus is dedicated to Sandra Diola. If there's anything new to know about beauty, the South Floridian based model features it on her Instagram account. Whether it's a lip tint, enriching hair products or highlighters, you can find them on @sandradrifter. Her understated wardrobe, an enviable mix of playful designers like Ganni from YOOX, pieces from Urban Outfitters and streamlined items by COS, is another reason why we scroll through her feed religiously. We caught up with the busy influencer and aspiring graphic designer to talk style, wellness essentials and designing her boyfriend's album cover. 


What compelled you to start your own Instagram account? 

I’m from the Philippines, so after moving to Florida, I started my Instagram account because I wanted to be more connected and present. Which is funny, actually, because we end up not being as present with social media. 

What do you enjoy most about the creative process? 

I enjoy changes in direction and having to invent something new. There’s this feeling of happiness in the middle of a shoot when I know I'm in the zone creatively. It makes me feel even more excited to see the outcome. 

What are the challenges and also the benefits of being an influencer? 

I guess the challenge would probably be staying true to myself. This means working with brands that align with my ethos, the ones I truly love and want to promote, especially the smaller ones. I guess the benefits would be allowing these smaller brands to be more visible and having the platform to talk about real things that matter to me. Issues that transcend the beautifully styled imagery. 

What are your non-negotiables regarding your wellness routine? 

MOISTURISING. That’s non-negotiable. 

How would you describe your personal style? Do you have any favourite brands? 

My style is very easy going. I enjoy wearing colourful outfits that convey elements of nostalgia, which why I love shopping vintage. Some of my favourite designers are Cos, Orseund Iris, and I recently have fallen in love with Ganni from YOOX. I also adore Albisia for jewellery. It's a small brand from my hometown that makes styles by hand. 

Which are your staples when it comes to dressing up in the morning? 

I'm used to being out all day studying or running to castings and meetings, so I always bring a sweater or cardigan for all-day, for maximum cosiness. Plus, it adds that hygge element to my outfit. 

You're always travelling. Which one of your recent destinations was the most memorable to you and why? 

I think my most memorable destination will forever be Cuba. The city's architecture, the colours and sceneries were reminiscent of another era. I'll never forget it. 
What are you working on at the moment? What are your plans this year? 

Apart from growing my work on my platform and modelling, I'm doing graphic design. I’m aiming to make album covers for my boyfriend's music project ‘Pleasure Wars’, finish my book and indulge in more self-care when I find the time.

IMAGE CREDITS: Instagram @sandradrifter

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Lina Psaila
linapsaila added a look via the mobile app

This week, our Influencer Focus is dedicated to influencer Sandra Diola. If there's anything new to know about beauty, the South Floridian model will have featured it on her Instagram account. Whether it's a lip tint, chunky jewellery, enriching hair products or highlighters you can find them on @sandradrifter. Her understated wardrobe is another reason why we scroll through the platform including a mix of designers like Ganni from YOOX or streamlined items by COS. We caught up with the busy Influencer and aspiring Graphic Designer to talk about style, wellness essentials, designing her boyfriend's album cover. 

What compelled you to start your own Instagram account? 

I'm from the Philippines, so after moving to Florida, I started my Instagram account because I wanted to be more connected and present. Which is funny actually, because we end up not being as present with social media. 

What do you enjoy most about the creative process? 

I enjoy changes in direction and having to invent something new. There’s this feeling of happiness in the middle of a shoot when I know I'm in the zone creatively. It makes me feel even more excited to see the outcome. 

What are the challenges and also the benefits of being an influencer? 

I guess the challenge would probably be staying true to myself. This means working with brands that align with my ethos, the ones I truly love and want to promote. Especially the smaller ones. I guess the benefit would be allowing these smaller brands to be more visible. Another benefit would be having the platform to talk about real things that matter to me, issues that transcend the beautifully styled imagery. 

What are your non-negotiables regarding your wellness routine? 

MOISTURIZE. Non-negotiable. 

How would you describe your personal style? Do you have any favourite brands? 

My style is very easy going. I enjoy wearing colourful outfits that convey elements of nostalgia, which  why I love shopping vintage. Some of my favourite designers are Cos, Orseund Iris, Urban Outfitters and I recently have fallen in love with Ganni from YOOX. I also adore Albisia for jewellery. It's a small brand from my hometown featuring products made by hand. 

Which are your staples when it comes to dressing up in the morning? 

I’m used to being out all day studying or running to castings and meetings, so I always bring a sweater or cardigan for all-day, for maximum cosiness. Plus, it adds that hygge element to my outfit. 

You're always travelling. Which one of your recent destinations was the most memorable to you and why? 

I think my most memorable destination will forever be Cuba. The city's architecture, the colours and sceneries were reminiscent of another era. I'll never forget it. 
What are you working on at the moment? What are your plans this year?

Apart from growing my work on my platform and modelling, I'm doing graphic design. My motivation is to make album covers for my boyfriend's music project, Pleasure Wars, finishing my book and more indulging in more self-care when I find the time. 

Head to our gallery for more Influencer inspiration and shop Sandra's wishlist from our edit below!

IMAGE CREDITS: INSTAGRAM @sandradrifter

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Lina Psaila
linapsaila added a look via the mobile app

You may be stumped upon what jewellery to get this Valentine's day and a piece of jewellery is always a safe bet. You may want to get a gift for your best gal pal or may even one to treat yourself to a little anti-Valentine's day gifting to celebrate your badass singledom. 


T#fcfbfb">here's a certain personal element when buying a piece of jewellery for someone. It means that you're truly aware of their individual style that rarely follows trends. After examining the style of the person that will wear the gift choose between modern and classic. For a classic look go for minimal stacked gold enamel or raw earthy touches. For modern try maximalist colour, chunky silhouettes, layering and funky design. 

STATEMENT EARRINGS 

When it comes to earrings opt for tassel, chandelier or statement architectural earrings to be completely on trend for this season. The earrings are meant to be the main focal point so keep the rest of the outfit muted for immense effect. For a classic look go for drop earrings or a pair of pearl earrings and wear them with an evening look or a smart casual outfit. 

LAYER HOOPS RINGS PENDANTS 

Get a bunch of pendants to layer, including gold hoops in different sizes or statement rings that say something about you. The layering and the choice of accessory here will communicate your individuality. 

MATCH THEM 

For a black-tie event go for a matching necklace or choose a necklace with multiple layers for a nonchalant effect that is oh-so-chic. 

ARM PARTY 

Opt for an array of bold and colourful bracelets for your maximalist friend otherwise known as "arm party". The effect is a joyful blend of materials and colours that can easily act as one comprehensive accessory. Avoid adding any other piece of jewellery such as  drop earrings or necklaces and keep the attention to your bracelets. 

Head to our gallery for more inspiration and shop your favourite styles from our expert edit below! 

IMAGE CREDITS: Instagram.

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Lina Psaila
linapsaila added a look via the mobile app

Slogan T-shirts made their massive comeback last season and are still front and center on most fashion feeds. They are incredibly elegant yet nonchalant and therefore make for the ultimate model-off duty look. Take cues from the trendsetters that provided us with an array of layering styling tips in our gallery. Are you still hesitant to try the trend? Here are four reasons why you should give Slogan tees a styling go!



ICE-BREAKER 

You're bound to grab attention. Whether you like it or not, clothes say a lot about how we are let alone if we spell it out on our tops. The tee could easily be an icebreaker and topic of conversation between you and the guy standing in line for your morning chai latte? 

SAYS A LOT ABOUT YOU 

It's personal. Although slogan tees are a trend, hence not as personal, the message can be a reflection of your individual style and mind set. Whether it's a pun on feminism, a political statement, a funny random quote or ever a rocker tee. Slogan were, are and always will be quite personal. And there's nothing wrong with that. 

EASY TO STYLE 

They're quite easy to style and incorporate in literally any wardrobe. You can go for a girly look and tuck it inside a floor length skirt, paired with a GG belt and mules. It's the perfect addition if you want to tone down and make a classic look edgier. If you want to spice up your business attire, don a slogan tee under your check blazer and trousers. On the other hand you can go for the rocker look, or simply keep it casual with a luxe knit cardigan, vinyl leggings and ankle boots.

TRANSITIONAL WEATHER FRIENDLY 

Tees are the perfect way to go during transitional weather as you can layer up, or layer down according to your environment and occasion. And if you are going for a t-shirt this season, why not make it personal and sport one with a slogan? 

Can't wait to get your hands on a slogan t-shirt? Check out our edit of this season's best slogan tee picks! 

IMAGE CREDITS: REFINERY29.com, VOGUE.com


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Lina Psaila
linapsaila added a look via the mobile app

This week Shopcade turns to influencer and author of the blog 'Ninety Percent Stardust' Rachel Reaney, for an instant fashion and beauty boost. Her blog chronicles her daily life, trends, travels and enviable skin beauty treatments. We caught up with the busy blogger, influencer and Communications professional to talk about creativity, morning routines and exotic destinations. 


What compelled you to start your own blog and Instagram account? 

I've always chosen photography and fashion as a medium to express myself and Instagram provides the perfect visual platform to do that. Multiple accounts on the platform have not only inspired me personally but have inspired me to start creating and sharing my own content and things that I love.  

What do you enjoy most about the creative process? 

For me, I really enjoy and find it relaxing to edit photos. I use VSCO to add the final touches to my photos such as adding a vintage grain or warmer tones using a filter. I use an app called Mosaico to plan the layout of my content. 

What are the challenges and also the benefits of being a freelance content creator and influencer? 

Luckily, I already work in social media so I feel the combination of working with brands as both a consultant and an influencer is very useful, as you can really understand both sides of the equation and how they can partner together in a collaborative way. 

What are your non-negotiables regarding your wellness routine? 

I'm a skincare junkie and for me feeling good about myself extends to how my skin is behaving. I try to eat lots of vegetables and drink as much water as I can but once a week I'll set aside some time to have some me-only pamper time. I'm currently a fan of beauty brands including Le Labo, The Ouai, Glossier, Nuxe and Rodin. 

How would you describe your personal style? Do you have any favourite brands? 

For me, I aspire to look low-key yet effortlessly put together. When it comes to my wardrobe I like to mix pieces from high-end designers on Yoox Netaporter such as Acne Studios, Staud and Nanuska with high street staples from Topshop, H&M or the occasional vintage find. 

Which are your staples when it comes to dressing up in the morning? It's important to me to be comfortable in whatever I put on. 

I tend to favour a good pair of jeans paired with a nude top or ruffled sleeved blouse. I'll then dress this up with gold jewellery and a statement bag. 

You're always travelling. Which one of your recent destinations was the most memorable to you and why? 

It sounds like a cliche but Oia in Santorini is one of the most beautiful and photogenic places I've ever been to. My next bucket-list destination is a hot air balloon ride over Cappadocia. 

What are you working on at the moment? Do you have any specific goals for 2018? 

Keep on improving! I've recently upgraded my camera and am excited to take my photos to the next level. On a personal note, my goal is also to enjoy the little moments and joys that life brings - most often or not these aren't planned!

IMAGE CREDITS: Instagram @rachlondon. 

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Lina Psaila
linapsaila added a look via the mobile app

This week Shopcade turns to influencer and author of the blog 'Ninety Percent Stardust' Rachel Reaney, for an instant fashion and beauty boost. Her blog chronicles her daily life, trends, travels and enviable skin beauty treatments. We caught up with the busy blogger, influencer and Communications professional to talk about creativity, morning routines and exotic destinations. 


What compelled you to start your own blog and Instagram account? 

I've always chosen photography and fashion as a medium to express myself and Instagram provides the perfect visual platform to do that. Multiple accounts on the platform have not only inspired me personally but have inspired me to start creating and sharing my own content and things that I love.  

What do you enjoy most about the creative process? 

For me, I really enjoy and find it relaxing to edit photos. I use VSCO to add the final touches to my photos such as adding a vintage grain or warmer tones using a filter. I use an app called Mosaico to plan the layout of my content. 

What are the challenges and also the benefits of being a freelance content creator and influencer? 

Luckily, I already work in social media so I feel the combination of working with brands as both a consultant and an influencer is very useful, as you can really understand both sides of the equation and how they can partner together in a collaborative way. 

What are your non-negotiables regarding your wellness routine? 

I'm a skincare junkie and for me feeling good about myself extends to how my skin is behaving. I try to eat lots of vegetables and drink as much water as I can but once a week I'll set aside some time to have some me-only pamper time. I'm currently a fan of beauty brands including Le Labo, The Ouai, Glossier, Nuxe and Rodin. 

How would you describe your personal style? Do you have any favourite brands? 

For me, I aspire to look low-key yet effortlessly put together. When it comes to my wardrobe I like to mix pieces from high-end designers on Yoox Netaporter such as Acne Studios, Staud and Nanuska with high street staples from Topshop, H&M or the occasional vintage find. 

Which are your staples when it comes to dressing up in the morning? It's important to me to be comfortable in whatever I put on. 

I tend to favour a good pair of jeans paired with a nude top or ruffled sleeved blouse. I'll then dress this up with gold jewellery and a statement bag. 

You're always travelling. Which one of your recent destinations was the most memorable to you and why? 

It sounds like a cliche but Oia in Santorini is one of the most beautiful and photogenic places I've ever been to. My next bucket-list destination is a hot air balloon ride over Cappadocia. 

What are you working on at the moment? Do you have any specific goals for 2018? 

Keep on improving! I've recently upgraded my camera and am excited to take my photos to the next level. On a personal note, my goal is also to enjoy the little moments and joys that life brings - most often or not these aren't planned!

IMAGE CREDITS: Instagram @rachlondon. 

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Morgan Blanks
morganblanks added a look via the mobile app
morganblanks

A lool created by the king, directed by the visionary Virgil Abloh. A new range marketed through personal perfection of yeezus

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M.J Ortega
this campaign it's so iconic i love it
Lina Psaila
linapsaila added a look via the mobile app

We're almost in time for Valentine's Day and our thoughts are immediately turning to finding the perfect gift for our loved one. Even though not all of us like Valentine's day, yet there's bound to be a person in our life that we want to show our love to. And what better way to do it than during cupid's  holiday? Whether you're a hopeless romantic or an irreverent sceptic and consider this a holiday for capitalism, it shouldn't bother you because a day spent celebrating love is never a waste. Even if you're a singleton or die-hard lovebirds this is the time to find the perfect gift from our edit of VDay themed items perfect for your best mate, boyfriend or girlfriend. 


RED ALERT

We have long associated the holiday with this colour of passion (no need to cringe) so you can opt for a present from lingerie to a t-shirt a decorative piece or even a piece of funky jewellery in tomato red. 

SLOGAN TEES

Speaking of T-shirts browse through a variety of slogan tees that are in the VDay theme. The simpler the better. If you're in a relationship for a while why not wear his name up your sleeve. Do you think that's borderline groupie? As Gigi Hadid proved, sporting an uber cool Zayn top, groupie never looked as fashionable. Choose laughs. If there's a novelty VDay gift that will make your beau smile then, by all means, go for it. There's no better medicine than laughter after all.

PERSONALISE

Knowing what your loved one wants and also going as far as inscribing a gift and giving it a personal touch is probably your best bet when opting for your loved ones present. Just do your research beforehand as personalised gifts can't be returned.

Ready to share your love with the world? Scroll down and opt for your favourite gift from our expert edit. 

IMAGE CREDITS: Instagram

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Felicia Pennant
feliciapennant added a look via the mobile app

When considering how best to organise our wardrobes for 2018, we found we’ve fallen into the ‘out of sight, out of mind’ trap. Blame the regular need for retail therapy in these chaotic times,  jaw-dropping discounts, no time to sort out, whatever for the pile of unworn or unwanted clothing/shoes just languishing in there. If you haven’t gotten round to selling them, we know you’ll get there and, as prevention is better than cure, we’d like to reintroduce the notion of a ‘capsule wardrobe’. In fact, the ever stylish Pandora Sykes recently wrote about how having a carefully considered selection of matching pieces with day-to-night appeal has saved her sartorial life since becoming pregnant. She’s a convert and you can be too if you figure out the best formula for you. Because don’t get us wrong, as wonderful as it sounds to reduce your dressing options to 37 pieces like Caroline Rector did, it’s just not feasible for everyone. Only minimalists have a chance of whittling down to those levels due to their love of clean lines and neutrals.  


So let’s give the term a revamp and decide what it means now, remembering how fashion is such a wonderful mode of self-expression but very personal to each the individual and their environment. The more space you have, the more clothes you’ll have so why make people feel guilty about it? Ditto the amount of clothes available that fit and flatter you figure properly (which isn't the same for everyone). Perhaps it’s better to make ‘capsule’ synonymous with ‘essential’, referring to the pieces you can’t go out without and that you find yourself forever reaching for. Whatever the colour. That limits the number of pieces already and the best way to continue this approach with new purchases is to be thoughtful and consider the cost per wear ratio. If they meet the ‘essential’ criteria: buy buy buy as much as your budget and space allows. It's a good idea to implement a one piece in, one piece out policy as well. 

Shop our expert edit of capsule wardrobe essentials that both nod to and transcend some of the key 2018 trends below. 

Image credit: Pinterest.

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Lina Psaila
linapsaila added a look via the mobile app

Purchasing an engagement ring is a very personal experience. It can take up to several months of research, observations and how intently you know your partner to come up with the perfect ring option. In order to avoid research burnout, focus on researching the designs you think your partner might like. Take a snoop in their jewellery box if you have any doubts or discreetly ask their closest friends. 


With all the engagements for the past season, we've been noticing a wide array of ring silhouettes and sizes. Most of those precious stones have been showcased on multiple celebrities and influencers and range from petite to quite large proportions. But don't worry so much about size. There is a correlation between dress size, height and ring size. You can get it right by simply ensuring that the ring goes over the knuckle. 

When opting for a ring check that it was certified by the GIA, in other words, the world's most popular grading laboratory. To make things easier just check that there is a laser inscription of its own unique certification number. 

Get more for your money by opting for the most amount of sparkle that is affordable. If you go for a smaller diamond just make sure that it's perfectly calibrated for cut, colour, clarity and size. 

Get creative. This season specifically, you can also add the just recently growing trend of the sideways-oval trend. Allow us to elaborate. In an attempt to make the ring more unique and less traditional there is a tendency for classic solitaire or pavé setting employes to infuse a cool edge to the ring and make it feel less bridal. 

Ready to pop the question? Browse through our gallery for more inspiration and shop the perfect ring from our expert edit below. 

IMAGE CREDITS: Instagram. 

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