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STYLE & SHOPPING.

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Shopcade France
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Pour changer la posture et se donner une allure, rien ne vaut une paire de talons. La bonne nouvelle c'est qu'avec les kitten heels, pas la peine de s'équilibrer ou de prévoir des ballerines de rechange : quelques petits centimètres suffisent !


Après des saisons en baskets, on se réhabitue doucement à une silhouette plus féminine, sans sacrifier le confort pour autant. Mieux, les kitten heels sont une alternative plus moderne que les escarpins classiques.

Parfaits avec un jean court ou une jupe midi, ils se déclinent aussi sur des bottines, des mules, et même sur les "sock boots" de la saison. Un classique donc, à adopter sans modération.

Laissez-vous tenter par notre sélection !
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#181920; background-color: #fcfbfb">Crédit Photo : Pinterest
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Lina Psaila
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You know you’re blooming in pure optimism when head-to-toe yellow is not only encouraged but considered one of the best selling trends for this summer. The great news is that yellow miraculously compliments tanned skin and extremely fair tones as well. Let's just take a moment to think of the big 'yellow' moments of this year. From Beyonce's infamous Cavalli (when she's Lemonading, of course) Emma Stone in La La Land or Emma Watson in Beauty and the Beast. But yellow is not only a big Hollywood hit (although it does remind us of gold, so Oscars and Golden Globes). The shade featured on the S/S 17 runways at Acne Studios, Chloé, Mulberry and Jil Sander. It's also very popular day wear. Let's look at the key ways to wear yellow this summer! 


Yellow Romantic 

If you want to emulate the ultimate European summer day outfit, look no further than the mustard yellow day dress. It is elegant and comfortable enough to walk around and discover the city. Its perfect companion is a straw basket bag and a pair of sleek and comfy mules. Finish the look with a pair of oversized sunnies for the ultimate Italian actress goes incognito look. 

Yellow Blend 

For the yellow sceptic, we have a great solution. Opt for the biggest trend, yellow wide legged pants, and style them with a muted colour palette top if you want to ease into the yellow trend (white, black. eggshell). If you're feeling bolder tie in the yellow with a completely unexpected and oh-so-optimistic colour like ciel blue (check Leandra Medine's version in the gallery) or a bright purple or fuchsia. Finish your look with a similar colour high heel sandal and an uber cool mini clutch. 

Yellow Gingham 

Why do one trend this summer when you can have two? The romanticism of the gingham pattern beautifully pairs with the pure zest for life of the yellow and the two can create some super cool outfits. From an off the shoulder top, mini summer dress, a scarf. bag or even a little blazer. Pair them with white denim jeans, sandals, oval sunnies and a basket bag. Your summer day outfit is ready. 

Vintage Yellow Glam 

There's an undeniable power in yellow dresses it's not by chance that most stars opt for this colour when posing on the red carpet. Who can forget Rene Zellweger in 2001 Oscars, wearing vintage Jean Desses, Michelle Williams in that gorgeous ruffle gown by Vera Wang in 2006 or Alicia Vikander's custom made Louis Vuitton at last years Oscars? Try a maxi yellow slip dress with tousled hair red lip and gold accessories. Pair the dress with high heels and a chic clutch for the perfect summer going out look. 

Browse through our gallery for more yellow inspiration and scroll down to see our selection of all the yellow items you need to own!


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Lina Psaila
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Denim has historically been one of the most flattering fabrics for both men and women. It's also surprisingly versatile, adored by the high street and the high end alike. So it came as no surprise that for SS17 denim is super playful unexpected and comfortable. This means no skinny jeans in the horizon, lots of cutouts, embroidery, patches and variety in hemlines. Here are our top picks!


CUTOUTS 

Take cues from Kendall Jenner and sport a sexy midi denim skirt with cutouts and style it with a silk spaghetti strapped top with detailing. Finish the look with a vintage pair of 90s inspired sunnies and an equally grungy pair of mules for an extra chic summer look. 

NO SKINNY JEANS (MODEL OFF DUTY)

 The days of skinny jeans are thankfully pretty much over for our figures and most of all for optimum blood circulation. Yes, those things were tight. Bella Hadid, Gigi and the entire bunch are sporting a much more comfy solution: boyfriend jeans. For example, Bella opted for a red-hot appeal to a dated Canadian tuxedo while Kendall (going for denim again) wore a sheer bodysuit under a dark wash pant and jacket. Frederikke Sofie went for a polished jumpsuit and layered it on a duster jacket while Imaan Hammam went old school by pairing her baggy overalls with a plaid top. 

STEP HEM 

If you really want to nail the 2017 denim look then look no further than the step hem. You can thank French designers Vetements for the much needed innovative twist! If you don't have the Vetements budget why not try a little DIY and give them a makeover with staggered edges. Look below for other affordable options. The great thing about the step hem is that you can style it as you please, no rules apply here! 

CANADIAN TUXEDO (OR DOUBLE DENIM)  

Canadian tuxedo has many retro throwbacks from Woodstock, to Justin and Britney circa 2001, to Dolly Parton circa forever. But even if the trend seems dated, kitsch or unflattering it actually completely depends on styling. You can go safe, by throwing a chambray shift over your denim dress, instead of going head to toe dungarees and jacket. Try sporting a deconstructed denim shirt over your denim skirt shorts or trousers and it will instantly give a modern look to your outfit. 

FRINGES/ TASSELS 

Fringes and tassels for 2017? Oh yes. For the past 3 years, tassels and fringes have been put front and centre and they don't show any signs of abandoning the limelight. The great news about a trend sticking around for more than a few seasons is that it's been given a chance to evolve. So you don't have to stick to your frayed hem jeans, necessarily. Pick up a mini skirt with fringes, a flawless denim jacket or opt for a pair of uber cool denim sandals finished with tassels. One of our favourites is a distressed denim blouse with a frayed hem courtesy of Marcus Almeida. Thank you!

EMBROIDERED 

This is the year to go for embroidered. The obvious option here is springtime florals but don't let that hinder you. Actually, DIY is welcome here, too! From rock n roll roses, to funky pineapples even quotes make for a super stylish way to decorate your favourite pair of jeans this summer.

PATCHWORK 

If you want to play with dimension design and personality adding uber cool patches is the denim path for you! You can try clashing similar blue tonal panels or play with different sizing by assembling large squares with minuscule patches on the jeans. Experiment with positioning pockets in unexpected places or colours. If DIY is not your calling don't worry! Just browse through our selected edit of denim items for SS17.

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Lea Petermeijer
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This season, it’s all about the mule, the pair of shoes you simply MUST invest in if you haven’t done so already.

Mules come in any height and colour, in both open or closed toe models, in leather or suede… the only rule is to go backless. Now all you have to do is pick…

The model is super versatile. It adds an edge to pretty much any outfit, pairing just as well with boyfriend jeans as it does with summer dresses.

And, as if we didn’t have enough reasons to wear them already, slip ons are so comfy that we guarantee you’ll be wearing them daily.

So scroll down and shop you favourites from below. From Gucci loafers to the more affordable Mango slides, you’ll be sure to find something for you!

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Lea Petermeijer
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The shoe of the summer is undeniably the mule. You should have seen it all over Instagram, but you can click through our gallery for a little refresher if you need to…


Mules come in all shapes and sizes, but whichever one you pick is sure to match almost any of your outfits. We’re talking denim trousers just as much as flowery dresses and pant suits. It’s the ultimate fashionista touch that’s sure to bring your outfit to life.

Oh, and if that wasn’t enough already, mules are incredibly comfortable. All you have to do is slip your foot into them and you’ll forget you’re even wearing them …. it’s like strutting around in slippers expect you’ll look a thousand times cooler.

So what are you waiting for? Choose from our great selection below. From Gucci loafers to the more affordable Mango slides, you’ll be sure to find something for you!

Warning: you may end up getting more than one…

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Shopcade
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Originating from the 1960s, the Bardot top, or off the shoulder top, has evolved into an everyday essential for your wardrobe. It can be seen on the runway from high end brands like Victoria Beckham to designers like Rosetta Getty. Here are 5 reasons why we love this trend and how to wear it:


IT'S REALLY FLATTERING: This shape suits all ages, body shapes and sizes. In fact, shoulders are one of the parts of your body that don't age!

IT'S VERSATILE:  The one shoulder can be seen in everyday tops, dresses to streetwear and occasion wear, from the the office to a party.

QUICK FASHION FIX: A statement trend, it is easily recognisable as a modern update to your look!

STYLE WITH: Dresses are really effortless and speak for themselves, wear with your favourite shoes. We recommend some slides or mules to add to the relaxed look!

FUTURE CLASSIC: We are still loving the cold shoulder and will continue to in 2018, from white bardot shift dresses to off the shoulder crochet tops.

We've selected the best off the shoulder pieces from Shopcade. Missguided have an exciting 50% off everything, excluding sales, with some amazing off the shoulder tops!

Live from 1st July-4th July midnight. CODE: AMERICANBABE

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Shopcade
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shopcade

Its the summer sales! We'll be updating you each week on the best deals around over the summer as well as how to wear them. 


We've included some key trends for Spring/Summer 2017 like tassle and cuff earrings, gingham print shoes, mules & oval sunglasses- Brighten up your wardrobe with a coral dress and basket bag or for the really fashion forward girl, wear an Asymmetric off-the-shoulder Self Portrait top and your favourite pair of white denim pants! 

Each piece will individually update your wardrobe or wear them together for a full outfit- The best thing about these pieces is they are all on sale! 

Find more amazing deals and visit Macy's and MATCHESFASHION.COM sales. 

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Becky Brotherton
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beckybrotherton2
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Shopcade
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Shopcade have found some gorgeous designs by Kurt Geiger to add a fun flair to your summer wardrobe. Introducing their new collection including wedges, espadrilles, slides, flats and mules....Which pairs will you pick to update your outfit?  


Classic espadrilles for an everyday casual look go with everything, add a bit of heel to lengthen those pins or some sequins to wear them in the evening! Wedges look fantastic with dresses, be bold with a pair of with gold robe and knots or pompom embellished sandals.

Without a doubt mules and slides are heading the trend this season. Kurt Geiger have introduced an array of styles including some embroidered lobsters, satin bows, pearls and fur! Some excellent names including Otter, Bloom, Sandy and Nala give each shoe a personality and if you're not careful you may start talking to them! 

We're in love with this collection, if offers something for everyone, for day and night. Try the latest trends here first and find you ideal pair of shoes for the summer. Shop the full collection here. 




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Shopcade
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Cant get enough Gucci? Neither can we. Creative Director, Alessendro Michele has brought us eccentricity, fun and pure joy in his collections! 


The opulence and maximalism trends will continue to grow in 2017. Gucci fur lined slippers, mules, leather belts, vibrant tuxedo jackets, Gucci logo t-shirts and hoodies, printed tigers, coral snakes, jacquard, embroidery and embellishment - sound like too much? No. More is more. Shopcade has the latest Gucci styles to blow your mind. 

We are totally sold!  Get some more Gucci in your life. 



Available exclusively at MATCHESFASHION.COM 

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Shopcade
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Gucci has just held their latest Renaissance inspired Cruise 2018 collection at the Uffizi in Florence. Creative Director, Alessendro Michele has brought us luxury, eccentricity and fun in his collections over the years!

Glamour and opulence are at the heart of his collections. The maximalism trend will continue to grow in 2017. Gucci fur lined slippers, mules, leather belts, vibrant tuxedo jackets, Gucci logo t-shirts and hoodies, printed animals, gold and pearly embroidery and embellishment - sound like too much? No. More is more. 

Cant get enough Gucci? Neither can we! Shopcade has the latest Gucci accessories to blow your mind. 

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Joan Greger
Please reveal price and where these jeans can be purchased, if they are indeed available. Thanks.
Charlotte Bailly
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Sur notre feed Instagram, on voit souvent des tendances émerger chez les blogueurs: des Old Skool de Vans aux T-shirt Dior We Should All Be Feminists, pas besoin de scroller pendant longtemps avant de tomber sur l’une de ces tendances.


Aujourd’hui on se concentre sur un accessoire qu’on a pu voir sur tous les influenceurs. Un indice ? C’est Gucci. Et non, ce ne sont pas les mules en fourrure. On vous parle de cet accessoire reconnaissable de loin, intemporel, qui se porte facilement avec tous les styles. La ceinture Gucci ! En cuir, avec le célèbre logo comme boucle, cette ceinture va ajouter un cote trendy et pointu à votre look. L’opportunité Instagram parfaite ! 

Shoppez votre ceinture ci-dessous.   

Crédit Photo: Pinterest 
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