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STYLE & SHOPPING.

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Federica Caiazzo
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federicacaiazzo

Fringes all Winter! Here is such a smart idea, Love tiger way the fringe becomes a luxurious detail of a simple black plain sweater! #fringes #gold #sweater

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Isabelle Herring
I love this look!
Annie Walton Doyle
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anniewalton-doyle

cut my own hair whilst hungover xx

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Lina Psaila
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One of the most immediate trends to emerge from fashion month was anything and everything plastic. Whether it was see-through opac black made of PVC or vinyl, plastic interpretations were appearing everywhere during SS18. 


Think long practical rain coats at Burberry, moto futurism at Valentino or Chanel's chic 1960's see-through version including capes and boots. Even Yeeze caught in on the trend and presented thigh-high tubular boots. Most designers were looking at the trend ironically, attempting to elevate the plastic fabric which is associated with food preservation to a fashion trend. Kind of like 2010's obsession with trash bags. 

It was Karl Lagerfeld who truly gave PVC an haute couture dimension not only by the artistry with which he crafted the clothes but also by styling them with modern Chanel tweed suits. They were word under feminine hooded rain capes in plastic, denim jackets and skirts were trimmed with plastic fringe while he created low-heeled boots in clear plastic as a luxury alternative to our common rain boot. Similarly Demna Gvasalia and Acne Studios opted for sleek plastic raincoats. 

Browse through our gallery for more plastic-fantastic inspiration from fashion month and scroll below for our edit of the most eclectic plastic items you need to own! 

IMAGE CREDITS: ELLE.com, Instagram.

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Lina Psaila
linapsaila added a look via the mobile app

One of the most immediate trends to emerge from fashion month was anything and everything plastic. Whether it was see-through opac black made of PVC or vinyl, plastic interpretations were appearing everywhere during SS18. Think long practical rain coats at Burberry, moto futurism at Valentino or Chanel's chic 1960's see-through version including capes and boots. Even Yeeze caught in on the trend and presented thigh-high tubular boots. 


Most designers were looking at the trend ironically, attempting to elevate the plastic fabric which is associated with food preservation to a fashion trend. Kind of like 2010's obsession with trash bags. It was Karl Lagerfeld who truly gave PVC an haute couture dimension not only by the artistry with which he crafted the clothes but also by styling them with modern Chanel tweed suits. They were word under feminine hooded rain capes in plastic, denim jackets and skirts were trimmed with plastic fringe while he created low-heeled boots in clear plastic as a luxury alternative to our common rain boot. Similarly Demna Gvasalia and Acne Studios opted for sleek plastic raincoats. 

Browse through our gallery for more plastic-fantastic inspiration from fashion month and scroll below for our edit of the most eclectic plastic items you need to own! 

IMAGE CREDITS: ELLE.com, Instagram.

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Lea Petermeijer
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The Girlboss trailer is officially out!


The Netflix film based on Sophia Amoruso’s bestselling autobiography Girlboss airs on April 21 and has finally released its official trailer. The film follows Amoruso’s life as she went from reselling thrift clothes to building her own hugely successful fashion clothing company, NastyGal. 

Amoruso is played by Britt Robertson, who, as expected, totally rocks the fringe and we simply cannot wait for the film to finally air. After all, this is one of the few movies focusing on a female character’s business career… but hopefully the first of many!

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Shopcade
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Welcome to your 2017 trend forecast, where we are reviewing this year's biggest trends so you can stay ahead of the curve. 

Check out our YouTube channel for other fashion forward content and hit the subscribe button so you never miss out on Shopcade videos

From all yellow everything to tassel details and fashion anarchy, watch our original video above and shop the looks below... 

Photo Credit: Pinterest 

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Nainika Agrawal
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Deepika Padukone's first appearance at the EMAs The MTV Europe Music Awards aka the EMAs took place recently, and as always, they were a huge media affair. 


She totally stole the show in a Monisha Jaising outfit—a regal high-waisted, olive green, floor-length skirt, paired with a sparkly black bustier. For accessories, she chose to rock lime green fringe earrings. 

Although Deepika received some flak from the international press for being overdressed, we think Deepika carried off her outfit with elan (as she carries off everything she wears), and as the Indian fashion designer community has said, it is absolutely great that she chose to wear an Indian designer's work for her first international red carpet appearance. Fashion is a game of trial and error, and we're sure Deepika will be back with a gorgeous look soon! 

Best dressed Hollywood names at the EMAs 
Charli XCX (whom we all know from the super-popular Iggy Azalea song 'Fancy') ditched the usual cocktail gowns and showed up in a pink co-ord set with giant sequins and a furry little accompaniment in the same colour scheme. We dig it! 

Winnie Harlow, the America's Next Top Model contestant who has been in the news a whole lot for the past several months for being the first major model with vitiligo, rocked a gorgeous, gothic, black Roberto Cavalli dress. 

Jourdan Dunn, one of the elite supermodels of our generation, blew us away with her outfit too. She wore a sexy yet elegant see-through dress that hugged her in all the right places! 

And last but not the least was Nina Dobrev, whom we all know and love from The Vampire Diaries. Nina chose to go with a pretty, sequinned lavender dress, which we feel was beautifully feminine and flattered her very well.

Photo Credit: Headline PlanetDaily Mail

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Shopcade
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Suede and faux-suede come back into our sartorial lives every fall, it hints at the Seventies but this season as a modern edge. It's warm, versatile and sexy. 


Stomp in suede with Privileged shoes, their wine red peep-toe booties are super on-trend and can be dressed up or down. Incorporate fringe into your footwear collection with their western inspired boots, or add a touch of dominatrix with their Phenom laced up knee-highs. 

Want to rock the head-to-toe suede look? Then pair our Editor's fave suede shoes with Zil Boutique's Black Stripes Dress (pssst, it's at an amazing 50% off right now). 

Photo Credit: Pinterest, Tumblr 

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Nainika Agrawal
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Fashion weeks are always tons of fun, but not just for what we see on the runway—we also love to check out what outfits celebs rock as they pose on the red carpet before and after shows! Here are our favourite red carpet looks from the latest LFW. 


Lisa Haydon 
Lisa looked like a glowing summer goddess in her usual bronzy makeup and a shocking pink maxi dress. 

Pernia Qureshi 
Pernia gave us major vacay vibes in this resort, sky blue maxi dress! 

Sayani Gupta 
We couldn't help but love Sayani's risqué yet super sleek look—a blazer top with a plunging neckline, a mini skirt, ankle boots, a basic black choker, and slicked back hair. 

Kriti Sanon 
Kriti looked super cute in a boho maxi dress (we love the maxi lovin' on this list!) and a fringe. 

Malaika Arora Khan 
Malaika went full femme fatale in a gorgeous black sari and a super vampy lip. We adore it! 

Jacqueline Fernandez 
Jackie graced us with yet another midi dress—but we can never get bored of seeing them on her fab figure! 

Shraddha Kapoor 
Shraddha kept things fresh in a rather androgynous outfit that was a cool change from all the feminine looks.

Photo Credit: Viral Bhayani

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Chloe Laws
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Welcome to the first 'Ask Us Anything', where we'll be dishing out advice on anything and everything. Whether you just want an objective opinion over a life choice you've made, or to turn to someone anonymously to ask those hard hitting questions, that is what we're here for! 


Send in your questions to chloe@shopvolution.com, and go crazy. When we say anything, we mean anything.  As trivial as "should I get a fringe?" or as monumental as "should I marry the guy I'm dating?", we're here to help, or at the very least make you giggle. 

This weeks question is all about keeping that spark alive....

Dear Chloe,

I would love some anonymous advice from you please! Okay so, I've recently moved in with my partner, can you give me any advice on how to keep the excitement in our relationship? We have a great relationship but now we're living together I'm worried the spark will fade.

Hello lovely first 'Ask Us Anything' writer, 

Kudos for being brave and emailing us! The question you've asked is so so common, and completely normal. Taking that next step in a relationship, like moving in together, is always daunting but exciting. You can often get caught up in the whirlwind of admin and stress, which takes away from the quality time you spend together as a couple. 

If you're used to staying at one another's places a couple of times a week it isn't that hard to keep the spark going, because it doesn't feel like a routine. However, once you move in together things like cooking dinner and having sex, which use to be fun activities, can often be routinised and thus feel like a chore. So the biggest advice I can give is to break the cycle before it even begins. Don't get caught in a rut, the fact your preempting this as a problem means there's still time to fix it. 

There are many easy ways to keep that mysterious, but very important spark ignited. For example, rather than having a weekly 'date night' have a weekly 'first date'. Both put in that extra effort, like it was a first date and dress up to the nines. Then go somewhere for dinner, or another activity (theatre) that neither of you have been to before. 

Obviously, you guys are in a long term relationship so pretending to be on an actual first date would be a little weird, I'm not suggesting role play here, just effort. Each week, when your 'first date, date night' comes around your main task is to find something out about your partner that you didn't know before. However small and insignificant, like what their favourite childhood book was, as this will add that jovial giddyness we get from the honeymoon stage of getting to know someone. 

Another big tip for keeping that spark alive now that you're living together is to keep your independence. Don't crowd each other, don't spend every second of your free time together. Why? Because you'll end up resenting the time you spend together and it will start feeling like a job. Have at least one 'girls night' a week where you have a proper natter with your friends (he should do the same) so that you don't get too dependent on one another for socialsing. 

Now, although you didn't say it explicitly, I'm guessing by 'excitement' you meant sex. Here's the thing, you and your partner have to make sure sex is a priority and that you're not 'compartmentalising' it. For example, although you both really  want to watch the next episode of GoT, if it's been a week since you had sex then that is the priority, not your latest box set obsession. Plus, why not save the episodes up for a proper lazy Sunday binge? That'll mean you have more time for coitus during the week!

Good luck with this new, exciting adventure, I'm sure it'll all work out!

Remember to send your questions over to chloe@shopvolution.com for anonymous advice...

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Chloe Laws
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Depending on your face shape - round, oval, square, heart, triangular or diamond - different cuts will suit you more. There are a few styles which will flatter you and some which aren't as well suited, so to give you a helping hand in looking and feeling your best, we've come up with this handy guide.


Scroll the gallery above to identify which celeb's face you're most similar too...

1. Oval 

Like Jessica Alba and Emma Stone you have an oval shaped face. This means most cuts suit you, lucky thing! The most flattering cut is a long bob, styled with thick waves. Why? Because it draws attention to your cheekbones and highlights your facial features!

2. Round 

Like Gigi and Selena Gomez you're the proud owner of a round face. Long hair, with soft layers works best because the length makes your face seem less full. Be careful with layers, keep volume on the ends rather than the sides as this will be most flattering. 

3. Heart

Like Reese Witherspoon and JLO you have a heart shaped face! This means that you have a wide forehead and cheekbones but a narrow jaw. Go for shoulder length locks and a sweeping fringe. This cut will balance out your face, by breaking up your forehead and drawing attention away from the chin area. 

4. Square

Like Cameron Diaz and Rosie Huntington-Whitely your face is square. The best styling tip is to have a lot of soft layers, a harsh cut will make your face seems boxy. A mixture of long and short layers will give your face balance!

5.Triangular 

A Triangular face shape, like Jennifer Anniston and Carrie Mulligan, means your jaw is broader than your forehead. So the best styles are ones that soften your jaw, for example a fringe and cut that gives you volume around the face not chin works in giving your look balance.


6. Diamond

Like Rihanna and Scarlett Johansson your forehead and chin are narrower than the central part of your face. A deep side parting and layers frame your face perfectly, or simply tucking your hair behind your ears highlights your amazing cheekbones!


The above tips are tried and tested but really the main thing that matters is how confident you feel in your style, so go for the look you love! 


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Amanda P
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amandapichel

Get your pool party style on in these adorable pieces! Whether you're a bikini gal or a one-piecer, choose from a variety of flattering suits in fringe, crochet, or neon. 


A cover-up or loose maxi dress is super easy to throw on when you're slipping in and out of the pool, and slip-on sandals fit right in with the comfy vibe. If you're staying dry, a tie-dyed pair of shorts and retro-cool jelly shoes still scream Pool Party! Grab some stunning sunnies or a floppy hat to keep sun glare off.

Photo Credit: Pinterest

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