Hot on the heels of Chanel and Gucci, Louis Vuitton has announced it will show its cruise collection in Rio next year.
Seems the trend for showing abroad is going nowhere anytime soon- Chanel picked Cuba, Gucci opted for London, but we think Vuitton's move has the edge over its rivals.
The world's spotlight will be firmly on Rio De Janeiro next year with the 2016 Olympics taking place in the country.
If ever you wanted to court the best possible publicity and bask in some of that glory, its a shrewd move for Creative Director, Nicolas Ghesquiere. We can't wait!
Photo Credit: Louis Vuitton
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