Take what you will from that, but away all from the endless campaigning, sometimes dull election rallies, there has been one secret weapon that the Tories used spectacularly well.. Sam Cam. AKA David's wife.
A hit with female voters and fashionistas alike, Samantha has the pulling power like no other. Ed Milliband and Nick Clegg's wives didn't stand a chance when pitted against this fashion force.
To dial it down a touch from the hardcore politics, Sam's nailed it with every single outfit this election campaign (crisp white shirts, flared skirts, wrap dresses galore) and even her voting dress yesterday had a 'message' behind it.
Comparing it to the dress worn by Mrs Banks in Mary Poppins, it's a clever and timely reminder about a woman's right to vote. Well played there, Mrs C.
With all eyes now turning to that all important PM speech, there's only one thing on our mind... what will Sam be wearing?
Mark the election in your own way by shopping our SamCam style essentials below & scroll through above to see our fave fashion moments of this campaign.
Photo Credits: Tumblr
Like this post? Hit the heart to save to your profile for later.