What: After Alia Bhatt, she's the new face of Maybelline NYC.
Why: Athiya represents the cool, new girl who's obsessed with fashion and beauty and she's definitely a style star in the making. “I am proud to say that I am a Maybelline girl and I am honoured as I take on my very first endorsement with this iconic brand. It’s an incredible feeling as I now take forth Maybelline’s vision of inspiring women to define their beauty, express themselves and make their mark.” the HERO actress said in a statement.
This is HUGE for Athiya who's just one movie old. Here's hoping she never ceases to take those style risks.
Credit: Grazia iNDIA