Called Alexachung, the line will sell denim, daywear, evening-wear, shoes, jewellery, and other products. It is slated to hit the stores in May 2017. Besides being a contributing editor to British Vogue for 7 years (which is no mean feat), Alexa has been in the media spotlight for years as a sartorial icon, so she definitely knows what she's doing.
We absolutely cannot wait to see what she has in store for us with her brand! In the meantime, has this article got you thirsting to shop a little? Scroll down to our edit below, and indulge yourself!
Photo Credit: Pop Sugar
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